Role of online courses in reskilling employees/working professionals As industries face significant changes due to evolving customer expectations and technological advancements, working professionals must adapt and learn new skills to remain competitive. Online learning has become a powerful tool for maintaining competitiveness in this dynamic setting. Due to a lack of time to upskill or reskill themselves, professionals don’t get the opportunity to experience growth in their careers. With the help of online learning, professionals may now acquire new skills and knowledge from the comfort of their homes or workplaces. Let’s dive deep into the benefits of online learning and the list of companies implementing online courses for employee reskilling. You may also like to read how to stay recession proof by upskilling with online courses Benefits of online learning for working professionals Listed below are the benefits of online learning for working professionals: 1. Flexibility in learning: Individuals may adjust their study schedules to fit with their job responsibilities by taking online courses. Since professionals can access course materials at any time, including the weekends, learning is made flexible to fit their busy schedules. 2. No relocation required: Online learning offers access to prestigious academic institutions and business leaders for various credentials, eliminating the need for relocation and allowing students to pursue education globally or nationally. 3. Progress in one’s career: Acquiring the information and skills you need through online learning can help you progress in your profession and take on new tasks and responsibilities. 4. Self-paced learning: Online learning allows you to learn at your own pace, ensuring a thorough understanding of the subject matter. You may also speed up pre-recorded lessons to save time. 5. Networking possibilities: Taking online classes can also help you expand your network and find new employment prospects. You can network with global professionals working in your industry through online learning. 6. Cost-effectiveness: For working professionals, online learning turns out to be a more affordable choice. It eliminates the need for transportation fees and housing costs. Additionally, you can choose not to quit your job and continue working while you study. 7. Enhances work-life balance: Online learning enables you to tailor your education to your changing schedule, providing a better work-life balance than in-person learning. 8. Range of professional development courses: Choosing online learning provides working individuals with a range of professional development courses that are intended to help them improve their knowledge and abilities in particular fields. 9. Numerous communication modes: There are many different methods to access learning material, including emails, video conferences, and others via a phone, laptop, or other accessible mediums. 10. Capability to acquire technical proficiencies: Online learning offers numerous benefits, such as enhanced technological skills, the ability to use various applications effectively, and proficiency in digital learning resources and course management systems. 11. Personalized education: Online learning can be optimized by skipping uninteresting or familiar lessons, rescheduling assignments, or taking a break during emergencies, allowing for flexibility in scheduling and focus. 12. Enhanced productivity at work: Online learning can bridge knowledge gaps and offer fresh perspectives on work, facilitated by experienced instructors and classroom connections, thereby enhancing daily tasks. Also check out how online courses can help your career and get a salary hike. Trends in corporate learning and development with online courses Trends in corporate learning and development with online courses include: 1. Mobile learning Mobile learning has gained popularity in online learning as more individuals utilize smartphones and tablets. Accessing training materials at any time and place is made easier and more flexible for working professionals through this mode of learning. 2. Microlearning The bite-sized chunks of information—typically lasting two to ten minutes—are known as microlearning. With this approach, workers can learn easily and at their own pace, resulting in an engaged workforce. 3. Gamification Gamification is a popular method that involves the introduction of elements and features from games into non-gaming environments. It is increasingly used in e-learning to improve engagement and involvement. 4. Use of Artificial Intelligence (AI) Through the delivery of individualized learning experiences, AI is completely transforming the e-learning sector. 5. Virtual Reality (VR) With VR, working professionals may experience simulations that mimic real events, creating extremely engaging, personalized and interactive learning experiences. 6. Customized learning Companies are becoming more and more aware that providing training in a one-size-fits-all manner is no longer effective. Consequently, they are using AI-driven algorithms and data analytics to create unique learning paths for every employee. 7. Just-in-time learning Employees will have easy access to learning materials whenever they need them, so they can pick up new skills or information just in time for the responsibilities that call for it. 8. Social learning Peers and superiors may assist in identifying areas of weakness, offering course recommendations, and assisting in the accomplishment of learning objectives, making social learning an effective trend. Also read about the future of learning with AI Importance and impact of online learning on employee skill enhancement Here are the key impacts and importance of how online learning can help working professionals/employees in reskilling: 1. Develops future leaders One main advantage of employee skill development initiatives is creating future leaders. Organizations may create a pool of skilled people ready to take on leadership positions by supporting employees’ professional development and offering opportunities for promotion. 2. Provides networking opportunities Global forums and networking possibilities are common features of online courses, which connect professionals worldwide. These networks may be very helpful for employment prospects, career guidance, and mentoring. 3. Enhances professional brand It is essential to have a strong professional brand in the competitive employment market. Online certifications add a lot of value to the CV by displaying to potential employers that the candidate is proactive about their professional growth and dedicated to improving themselves. 4. Offers numerous benefits to the organization Online learning can improve performance, raise staff morale, and decrease attrition rates. It also offers cost-effective alternatives to traditional training and gives workers the freedom to learn at their own speed and from any location at any time. Do check out and read about why candidates with masters degrees are preferred for managerial and leadership roles. Companies implementing online courses for employee reskilling/upskilling 1. Adidas Adidas introduced the Group Learning Campus, providing staff members with unlimited access to social and interactive learning resources. This boosted employee engagement, skill levels, and corporate performance. 2. Shell Shell Open University launched an online e-learning platform, which provides employees with access to webcasts, e-books, video courses, and technical manuals, thereby enhancing their proficiency in technical and corporate topics. 3. Vernint Vernint integrated gamification by designing quizzes and blended learning programs that gave employees a game-like experience, encouraging participation and collaboration. 4. PayPal PayPal takes an innovative approach to staff training by having experts present brief lectures in private groups on social media platforms like Facebook and X. 5. Toyota Through its Learning Management System (LMS), which comprises videos, infographics, and more, Toyota has trained up to 18,000 employees worldwide. 6. Booking.com Amateurs and novices who join Booking.com can enhance their technical abilities and progress professionally through e-learning and a custom-made solution that includes online classes and tutoring. Reskill and upskill with Online Manipal Whether you’re interested in learning about global financial markets, negotiating techniques, leadership, or well-being, you can find suitable courses at Online Manipal. Online Manipal may be the best option for you if you’re a working professional seeking an online degree from a prestigious institution. In addition to receiving an online degree from Manipal University Jaipur (MUJ), Online Manipal allows you to expand your professional network, enjoy in-depth learning, pick up essential industry-focused skills, and more from the convenience of your home at affordable prices. Some of the popular domains to upskill are data science, business administration, marketing, blockchain, etc. You might also like how working professionals are upskilling their career with Online Manipal Conclusion Professionals looking to upskill or reskill in the current job market may now do so effectively with the help of online learning. As mentioned above, online learning offers numerous benefits. Due to its flexibility, it is an excellent choice for professionals who want to advance in their careers and broaden their skill set. Furthermore, students will have the bandwidth to balance their personal and professional obligations, making education an attainable goal for everyone. Key takeaways: Online learning has made high-quality education accessible and reasonably priced for individuals from various backgrounds and locations. Participating actively in online learning can improve networking and may help expand an individual’s brand and exposure.
Machine learning applications in healthcare The healthcare industry is always evolving, leading to the continuous growth of applications of machine learning in healthcare. Machine learning, a subset of artificial intelligence, focuses on training computer systems to learn autonomously. These programs stimulate computers to learn from real-world data without being programmed explicitly. Machine learning can propel the revolution in healthcare by providing accurate diagnoses, personalized treatments, optimized operations, and improved patient care outcomes. There is a vast impact of machine learning on healthcare outcomes–let’s find out! Improving Diagnostics and Disease Prediction Machine learning algorithms are known to improve the diagnostics and accuracy of early disease prediction. Within the broad landscape of diagnostics and disease prognosis, machine learning assumes a prominent role, utilizing cutting-edge technologies like MRI scans, CT scans, and X-rays. Below are a few noteworthy success stories and case studies of machine learning in healthcare that demonstrate the effective utilization of machine learning algorithms in diagnostic analysis: Google DeepMind’s AI for Retinal Disease Detection At DeepMind, they have created a machine learning system that can analyze retina scans and identify signs of diabetic retinopathy and macular degeneration. The system uses advanced algorithms to detect these eye conditions early, which can help people receive the necessary treatment and prevent vision loss. Path AI for Pathology Analysis Through PathAI algorithms for machine learning, pathologists are aided in examining histopathology slides for different types of diseases, such as cancer. Their platform is accurate enough to differentiate and identify tissue abnormality at high sensitivity levels, which improves the diagnostic outcome and patient treatment. Personalized Treatment and Precision Medicine Machine learning helps fully transform the choice of treatment in the healthcare industry by means of personalized medication, precise prediction of treatment results, giving decision-making support, accelerating the drug discovery process, and promoting the precision medicine approach. This innovative technology allows the medical staff to provide more tailored and efficient healthcare services that lead to better treatment effects and care quality. Machine learning algorithms analyze huge genomic data, which comprises DNA sequences, gene expression patterns, and genetic variations, to detect the connections, mutations, and biomarkers correlated with different diseases. These algorithms make it possible to identify even the tiniest genetic changes, which may affect disease development, prognosis, or treatment reaction. Quick read: How can I enter the health insurance sector with an MBA? Enhancing Clinical Decision Support Systems ML-driven decision support tools aid healthcare professionals in treatment planning and intervention through the provision of real-time suggestions and analysis derived from patient-specific information. It assists clinicians in providing accurate diagnoses, predicting risk, planning personalized treatment and medicine, and so on. ML algorithms are now also integrated into electronic health record (EHR) systems. These algorithms are specifically tailored to incorporate both structured and unstructured data contained in EHRs, which cover clinical notes, diagnostic codes, medication administration records, and laboratory results. This will enable healthcare providers to perform tasks like data entry, coding, documentation, and clinical decision-making. Drug Discovery and Development Drug discovery and development is one of the many future trends and developments in machine learning for healthcare. ML plays a crucial role in target identification and validation by efficiently analyzing vast genomic and proteomic datasets. By employing network pharmacology and deep learning, ML can identify potential targets that are associated with diseases and unravel intricate biological interactions. Moreover, ML models are employed in predictive analytics for drug efficacy and safety assessment. These models analyze chemical structures, clinical data, and adverse event records to predict drug activity and toxicity. This enables the early identification of promising drugs while minimizing risks. Healthcare Operations and Resource Management Machine learning plays a crucial role in enhancing the efficiency of hospital workflow and resource allocation. Using predictive analytics, hospitals may foresee patient flow, prioritize emergency cases, schedule surgeries, manage personnel shifts, keep equipment in order, allocate resources in case of an epidemic, and optimize supply chains. ML improves various parts of supply chain management, including forecasting sales, monitoring stock levels, searching for the fastest delivery routes, and evaluating suppliers. By employing machine learning solutions, organizations in healthcare sectors can boost operational efficiency, lower costs, and ensure a continuous supply of essential products. Telemedicine and Remote Patient Monitoring Machine learning helps in enhancing tele-diagnostics and tele-consultation by analyzing medical images, symptoms, and vital data, which are used for precise evaluations. Moreover, it enables remote monitoring, development of personalized therapy plans, and fraudulent activity detection, which consequently improves medical accessibility and efficiency in remote areas. ML-enabled wearable devices and IoT sensors make continuous patient monitoring possible, providing a quick route to their data, including vital signs, activity levels, and various health metrics. These data are analyzed using machine learning algorithms to identify anomalies, predict future health incidents, and tailor treatments and interventions. Consequently, improvement of patient outcomes and the shift to a proactive rather than reactive healthcare system are possible. Ethical and Regulatory Considerations Preservation of patient data in healthcare data analytics involves challenges such as the issue of privacy and security, which include unauthorized access and data breach prevention, sticking to the regulations, and the security related to third-party vendors. Fairness can be achieved by building algorithms that are free of bias by applying differentiating sampling techniques and algorithmic logic. Establishing clear regulatory standards and protocols is crucial when integrating machine learning into healthcare. These guidelines guarantee compliance with important regulations such as HIPAA and GDPR. By following these practices, healthcare institutions can prioritize patient well-being and confidentiality, ensuring the protection of their sensitive information. Machine Learning Applications in HealthcareImproving Diagnostics and Disease PredictionPersonalized Treatment and Precision MedicineEnhancing Clinical Decision Support SystemsDrug Discovery and DevelopmentHealthcare Operations and Resource ManagementTelemedicine and Remote Patient Monitoring Future Outlook and Opportunities The challenges and opportunities in implementing machine learning in healthcare are sure to come up, but ML guarantees a promising career for individuals. In healthcare, the ML-led healthcare domain is experiencing many attention-demanding trends. These include: The implementation of explainable AI, federated learning, and utilizing AI for synthetic data generation Utilizing multi-modal modes of teaching and real-time monitoring Robotic Process Automation (RPA) for administrative tasks, precision medicine, and digital therapeutics Ethical AI and selected innovations for the healthcare industry These are the major trends that greatly influence patient well-being, strengthen healthcare systems, and make them more cost-effective. Become a machine learning specialist with mahe MAHE offers several machine learning programs, providing a strong foundation in data science and analytics. The MSc in Data Science program blends machine learning, big data analytics, and statistics, preparing graduates for analytical and leadership roles across sectors. The program nurtures students with strong methodological foundations in decision sciences and emphasizes practical skills, making it an excellent choice for aspiring data scientists and analysts. Conclusion The applications of machine learning in healthcare will definitely cause a dramatic shift in the job market on a large-scale basis. This shift is expected to elevate the need for professionals highly skilled in these fields. ML and AI skills can prepare students for a competitive labor market and promise a bright future ahead.
Best Online Courses to Start/Advance Your Career in Marketing With its unique combination of strategic thinking and creative problem-solving, marketing has grown to be a highly sought-after skill. Do you want to enter the glamorous arena of marketing or polish your marketing skills? Obtaining a marketing degree indicates to potential employers or clients that you possess the necessary abilities to excel in the position. The information and skills necessary to succeed in this competitive sector may be acquired by enrolling in an online marketing course, regardless of whether your goal is to advance your current marketing abilities or start a new career in the field. Let’s explore top marketing courses online in this blog below. You may also check out the marketing trends in 2024 Top platforms for marketing courses online Check out below the top platforms offering online marketing courses to help you excel in your career. 1. MBA in Marketing – MUJ Marketing is crucial for companies to promote their goods or services to their target audience. It also helps in boosting sales and staying competitive in this ever-changing business. Marketing specialists can work in various fields like consulting, IT, strategy, and business development. Manipal University Jaipur’s MBA with marketing elective aims to equip students with knowledge and skills in sales, planning, & control. 2. Digital Marketing – Amity University The field of digital marketing is expanding quickly as more businesses shift to online business methods. Since online certificates enable anytime learning and cover topics like SEO, SEM, Google Analytics, and affiliate marketing sectors, they are more in demand than regular degree programs. Beginners and seasoned experts can enroll in Amity University’s online course in digital marketing to launch their careers. 3. MBA in Integrated Marketing – Jain University Integrated marketing entails providing relevant and consistent information across all marketing platforms to develop a unified, integrated, and immersive marketing strategy. This course helps you develop your people, analytical, and interpersonal abilities, analyze real-world scenarios, and offer solutions. 4. Brand Management – Jain Deemed University, Bangalore This brand management course helps professionals secure employment in marketing, branding, and advertising while building and maintaining brands and improving brand reputation to retain consumers. At Jain Deemed University, Bangalore, a brand management course is available for both freshers and experienced professionals. 5. MBA in Marketing – Lovely Professional University An MBA in Marketing is beneficial for individuals with a competitive and energetic personality. It provides crucial knowledge for promoting new products in retail, fashion, FMCG, and healthcare industries, as well as expanding into new markets and areas. 6. International Marketing – IGNOU The international marketing program at Indira Gandhi National Open University (IGNOU) is industry-focused and equips students with business administration and specialized knowledge for future international marketing managers. It focuses on creating, executing, and monitoring marketing plans and developing strategies for entering and expanding foreign markets. 7. Digital Marketing Strategist – Harvard Business School Digital marketing strategists are responsible for planning, directing, and assisting diverse digital marketing efforts. Usually employed in an agency environment, a digital marketing strategist is in charge of formulating clients’ digital marketing strategies. Thus, if you have a knack for creativity and are tech-savvy, you can pursue a digital marketing strategist course at Harvard Business School. 8. Digital Marketing & Analyst – ISB Experts in digital marketing and analysis possess a strong grasp of analytical and reporting techniques. They gather useful information from several data sources, keep an eye out for online trends, create campaign ideas, and evaluate their marketing efforts. You may also like is an online MBA valid in India Career opportunities for online marketing course graduates Following are a few career opportunities for online marketing course graduates along with basic salary- 1. Social Media Manager Social networking has become a crucial component of business. A social media manager is fluent in the culture of social media platforms and knows how to create plans tailored to each network, monitor important metrics, and use the finest tools and techniques available. Salary – INR 3.5LPA 2. SEO Strategist Search engine optimization (SEO) experts boost the volume and quality of online traffic to corporate websites. To optimize them for search engine marketing, they implement pay-per-click (PPC) programs, monitor and analyze website statistics, spot trends, and oversee SEO budgets. Salary – INR 4.9 LPA 3. Product Marketing Manager Every product or service must be promoted to reach a wider audience, and this is where product marketing manager roles are in demand. They manage the product manufacturing schedules, promotions, and so on. To effectively represent the product’s benefits, a product marketing manager will also collaborate closely with marketing departments. Salary – INR 12 LPA 4. Marketing Analyst These days, data-driven insights are the foundation of any effective marketing effort. Marketing analytics professionals may help propel business success by utilizing data’s potential to produce outcomes. Analyzing sales patterns and market circumstances helps marketing analysts build strong marketing strategies and consumer preference marketing reports. Salary – INR 5 LPA 5. Copywriter or Content Writer Copywriters or content marketers write various materials, such as e-books, blogs, newsletters, whitepapers, video screenplays, and website text. To rank their content highly in search engines, content marketers are often industry experts and knowledgeable about SEO best practices. This position requires creativity, strong research abilities, and attention to detail. Salary – INR 3 LPA 6. Marketing Operations Manager Marketing operations specialists are responsible for monitoring, assessing, and evaluating the success of marketing campaigns in relation to the business’s overall objectives. These professionals forecast the quality of the sales and marketing channel and identify inefficiencies that will improve overall business performance. Salary – INR 13 LPA 7. Digital Strategist Digital strategists identify obstacles or difficulties related to the business’s marketing plan. Integrating digital assets, building brand recognition, leading digital initiatives, and evaluating the efficiency of digital channels are all part of a digital strategist’s role. They work together with different departments to create traffic and engagement-boosting digital marketing strategies. Salary – INR 6 LPA 8. Marketing Director Effective leadership is essential for marketing teams to be effective. As your company grows and your marketing team expands, a marketing director can supervise all marketing strategies and promotional activities. As they will be responsible for building and inspiring a team to design and carry out successful campaigns, applicants for marketing director positions should possess both practical marketing experience and people management abilities. Salary – INR 29 LPA Also read why choose an MBA in marketing Online marketing with Online Manipal With high salaries and various career prospects, the demand for marketing experts is on the surge. Thus, the Online Manipal marketing course is designed to equip students with useful skills for success in the marketing industry, such as data analysis, brand management, market research, and strategic planning. To enroll for an MBA with a marketing elective at Manipal University Jaipur, you don’t need any work experience; thus, freshers are welcome to explore great opportunities. At Online Manipal, you get access to thousands of e-books in huge e-libraries. You can also develop your programming abilities and work on projects in a unique, cutting-edge programming environment. You can also take advantage of on-demand recorded lectures, participate in in-person conversations with instructors, and schedule convenient time slots to take online tests from the comfort of your homes. Moreover, be it offline placement drives or virtual ones, Online Manipal guides students on resume building, offers webinars by experts, and so on. Fuel your career as a marketer by enrolling in marketing courses! The online marketing courses mentioned above, provided by prestigious colleges, will assist you in pursuing your ideal profession, whether you are just starting or feel like you need to improve your knowledge and abilities. These marketing courses can be useful for staying updated and ahead in the industry. What’s more? They are short, and you don’t have to quit your job to pursue them. Enroll in one now! Key Takeaways: Marketing plays an important role in assisting a business in achieving its aims and objectives for development and survival. In this digital world, you can gain the skills and knowledge needed by enrolling in marketing courses offered by various institutions.
Evolution of journalism in the digital era Since the inception of the Bengal Gazette in 1780, Indian journalism has seen remarkable growth. Print media has expanded exponentially, with thousands of newspapers and magazines serving diverse interests. Technological advancements, notably in printing, have facilitated faster dissemination of information. During the freedom struggle, newspapers like “The Hindu” and “Vande Mataram” played pivotal roles in rallying public opinion. The introduction of radio and television brought new dimensions to mass communication. The digital revolution has further transformed media consumption habits, with online platforms providing instant access to news. Despite challenges such as misinformation and declining revenues, digital media has opened avenues for citizen journalism and independent voices. The future of digital journalism hinges on embracing innovation while upholding journalistic integrity and ethics. Let’s explore the journey of journalism and the promising future that lies ahead. Timeline of the evolution of mass media The evolution of mass media spans centuries. Each era, from the Industrial to the Digital Age, has seen transformative advancements, shaping how information is produced, distributed, and consumed. Pre-Industrial Age (1041-1700) Before the Industrial Age, communication primarily relied on oral tradition, handwritten manuscripts, and limited printing methods. Information dissemination was slow and localized, mainly through word of mouth or written documents transported by messengers or traders. In 1041, movable clay-type printing was invented in China, pioneering mass text production and setting the stage for broader information dissemination. In 1440, Johannes Gutenberg’s movable type printing press revolutionized printing, enabling the mass production of newspapers and pamphlets and laying the foundation for modern journalism. William Caxton’s publication of the first printed advertisement in a book in 1477 signaled the early commercialization of print media. Also read: how to start a career in data journalism Industrial Age (1700-1930) The Industrial Age saw the emergence of mass production and mechanical printing technologies, leading to the proliferation of newspapers, magazines, and books. Communication became more widespread and accessible, enabling the dissemination of information on a larger scale. In 1774, George Louis Lesage’s electric telegraph enabled rapid communication over long distances, facilitating the transmission of news to newspapers. The typewriter, invented by W.S. Burt in 1829, revolutionized writing and editing and enhanced the efficiency of newspaper production. Alexander Graham Bell’s telephone, introduced in 1876, facilitated interviews and information gathering for journalists. Thomas Alva Edison’s phonograph, developed in 1877, allowed for audio recording, advancing audio journalism. Guglielmo Marconi’s radio, invented in 1894, enabled wireless transmission of audio signals, transforming news broadcasting. In 1918, the first color movie, “Cupid Angling,” was shot, enhancing visual storytelling. John Logie Baird’s invention of the television in 1920 and KDKA’s first radio commercial broadcast introduced new platforms for news dissemination. You may also like Tips for establishing a successful career in broadcast journalism Electronic Age (1930s to 1980s) The Electronic Age marked the advent of electronic communication technologies. These innovations revolutionized how information was transmitted and consumed, significantly impacting mass media and shaping public discourse. The 1940s saw the emergence of Community Antenna Television systems, which laid the groundwork for cable television’s expanding news dissemination channels. In the 1950s, the advent of black and white TV brought news into people’s homes, democratizing information access and influencing public opinion. The rise of FM Radio in the 1960s provided another platform for news broadcasting, diversifying media consumption habits. The introduction of audio cassettes in 1963 facilitated audio recording, enriching storytelling capabilities for radio journalism. The development of email in 1972 by Ray Tomlinson revolutionized communication in newsrooms, enabling rapid information exchange among journalists and editors. The debut of the first handheld mobile phone in 1973 marked the beginning of mobile journalism, enabling reporters to capture and share news from the field. The introduction of VCRs in 1975 facilitated television news coverage and archival, enhancing storytelling through visual media. The 1980s witnessed the mainstream adoption of color television and the launch of the first online newspaper, Columbus Dispatch. The introduction of the IBM Personal Computer in 1981 and the launch of Microsoft Windows in 1985 revolutionized newsroom operations. Evolution of New Media (21st Century) The 21st Century witnessed a rapid evolution of new media, driven by advancements in digital technology and the internet. This has transformed how people access, consume, and interact with information, blurring the lines between producers and consumers of media content. Social networking sites transformed journalism in the age of social media. Platforms like Facebook (2004), YouTube (2005), Twitter (2006), and Tumblr (2007) provided new avenues for news reporting, audience engagement, and citizen journalism. Instant messaging services (2001) facilitated real-time communication among journalists and news organizations, enhancing collaboration and information exchange. The launch of satellite radio in 2002 expanded the reach of audio journalism. The rise of photo-sharing platforms like Instagram in 2010 further diversified digital storytelling techniques, enabling journalists to convey news stories through visual narratives. You may like to know more about the impact of AI in the media industry. Impact of technology on journalism The impact of technology on journalism is profound, evident in digital journalism trends like real-time reporting and interactive storytelling. Journalism in the age of social media emphasizes audience engagement and citizen journalism. Digital storytelling techniques encompass multimedia formats, enhancing news presentation. Journalism will continue to evolve in the years to come, driven by technological advancements and changing audience preferences. Journalists must adapt to remain relevant, navigating challenges like misinformation while leveraging opportunities for innovation and audience interaction. The fusion of technology and journalism will shape the future, influencing how news is produced, consumed, and shared. You can also check How a degree in journalism would benefit in a fast-changing media scenario Future of journalism As the field of journalism evolves, several trends emerge, shaping the future of the industry: AI Integration: AI facilitates content creation and personalized news delivery, enhancing efficiency and relevance in journalism. Immersive Storytelling: Virtual reality (VR) and augmented reality (AR) technologies redefine news experiences, offering audiences immersive and interactive storytelling. Data Journalism Expansion: Journalists leverage big data for in-depth analysis and visualizations, providing deeper insights into complex issues. Blockchain Transparency: Blockchain technology ensures transparency and trust in news reporting, combating misinformation and fake news. Collaborative Journalism: Collaboration among journalists and news organizations enriches coverage of global events and complex issues, fostering diverse perspectives and comprehensive reporting. Subscription Models: Journalism increasingly relies on subscription-based revenue models, emphasizing reader support for financial sustainability and independence. Take your journalism career forward with Online Manipal Manipal University Jaipur (MUJ) offers a diverse range of undergraduate and postgraduate courses, including programs in journalism and mass communication. The courses are designed to provide students with comprehensive theoretical knowledge and practical skills in journalism, media studies, and communication. Special emphasis is placed on experiential learning, enabling students to develop critical thinking, communication, and storytelling abilities essential for success in the field of journalism. Additionally, MUJ’s state-of-the-art facilities and experienced faculty provide students with opportunities for holistic development and preparation for rewarding careers in journalism and media. Conclusion Technological advancements, from the printing press to the internet era, have shaped the evolution of journalism. Collaboration and ethical considerations are paramount. Looking ahead, journalism’s future lies in innovation, adaptability, and integrity. Embracing emerging technologies and evolving audience preferences will enable journalists to navigate the complexities of the digital age, providing trustworthy, immersive, and impactful news experiences for audiences worldwide. Key Takeaways: Technology has revolutionized journalism, enabling real-time reporting and interactive storytelling. Journalism is poised for further evolution with AI integration, immersive storytelling using VR and AR, the expansion of data journalism, and the adoption of blockchain.
Unlocking career transitions: MAHE’s online Business Analytics program In the ever-evolving landscape of modern careers, professionals are increasingly seeking avenues to pivot, adapt, and thrive in new domains. The narrative of career transitions has become a prevalent theme, reflecting the dynamic nature of industries and the aspirations of individuals to chart new paths of success. Amidst this backdrop of transformation, Manipal Academy of Higher Education (MAHE) emerges as a catalyst for change, offering a gateway to new possibilities through its online Business Analytics program. This testimonial blog showcases the stories of individuals who have embarked on transformative journeys, leveraging MAHE’s program to equip themselves with the analytical prowess needed to excel in today’s data-driven world. From seasoned professionals seeking to reinvent themselves to aspiring talents eager to carve a niche in the realm of analytics, each testimonial narrates a unique narrative of ambition, resilience, and the pursuit of excellence. Through their firsthand accounts, we delve into the motivations, challenges, and triumphs of individuals navigating career transitions with MAHE’s online platform as their guiding light. Business Analytics for stock brokering Tarun Nandakumar, with a seasoned background in stock broking, seeks to pivot his career towards the thriving realm of business analytics. Talking about his learning experience, he says, “I’m currently working in a stock broking firm and I’m looking to switch my career to business analytics. With 3 years of work experience, I want to explore analytics related roles after completing this degree. The curriculum is easy to understand. I found out about this online program by MAHE through Google ads.” Leveraging Business analytics for Accounting Prasanna Tabib, boasting 15 years in accounts, harbored ambitions of delving into the dynamic world of business analytics. Eager to align his skills with market demands, Prasanna sought out a program that could offer a comprehensive curriculum without disrupting his professional commitments. Speaking about his learning experience “I have 15 years of work experience in accounts. However, I wanted to make a career switch to the in-demand domain of business analytics and wanted to hone skills to be ready ofr the job market. The curriculum is excellent.” Even engineers need Business Analytics Shashank N, transitioning from an engineering background, aimed to refine his expertise in business analytics while interning. Having enrolled in our Business Analytics program, he says, “Coming from an engineering background, I wanted to hone my skills in business analytics. Since I’m currently interning, I wanted to pursue a flexible degree along with my job. After completing this program, I want to explore job roles like Business Analyst or Data Analyst. The curriculum is well structured and the way the modules are presented is easy to understand.” Elaborate why MAHE’s MSc in Business Analytics is the best choice for career transitions Comprehensive Curriculum: MAHE’s program offers a thorough curriculum covering fundamental to advanced business analytics concepts, ensuring students are well-prepared for real-world challenges. Industry-Relevant Skills: The program focuses on practical, industry-specific skills aligned with current trends and technologies in business analytics, enhancing graduates’ employability and readiness for the job market. Expert Faculty: Distinguished faculty members bring extensive expertise and industry experience to the classroom, providing invaluable mentorship and guidance throughout students’ academic journey. State-of-the-Art Resources: MAHE provides access to cutting-edge infrastructure and resources, including advanced analytical tools and interactive learning platforms, essential for mastering business analytics. Flexibility and Accessibility: The program offers flexible study options, allowing students to balance academic pursuits with professional and personal commitments, catering to diverse learning needs and schedules. Career Support Services: MAHE offers comprehensive career support services, including resume workshops and networking events, to assist students in navigating the job market and securing rewarding career opportunities. Proven Track Record: With a legacy of excellence, MAHE has a strong reputation for academic rigor and innovation, producing graduates who become leaders in the field of business analytics, driving meaningful impact in their careers. Conclusion: MAHE’s MSc in Business Analytics represents more than just a degree program; it is a transformative journey that empowers individuals to unlock their full potential and chart new paths of success in the dynamic world of data and analytics. For those seeking to navigate career transitions with confidence and clarity, MAHE’s program serves as the definitive choice, offering a pathway to a future filled with limitless possibilities.
AI glossary: 25 artificial intelligence terminologies that you should know In an era where artificial intelligence (AI) is not simply a buzzword but a fundamental element of progress, it is important to comprehend its language. This blog article offers a comprehensive guide to navigating the complex vocabulary of artificial intelligence. Whether you’re a budding enthusiast, a professional stepping into the AI arena, or simply a curious mind, this glossary aims to demystify the jargon, making the complex world of AI accessible to everyone. Clarify your doubt about if AI boon or bane. Artificial intelligence (AI) is a fascinating scientific discipline that focuses on the development of machines capable of doing tasks that typically necessitate human intelligence. These tasks encompass a spectrum of activities, starting with basic problem-solving and extending to more intricate functions such as acquiring knowledge, making decisions, and understanding language. The advancement of artificial intelligence (AI) can revolutionize all aspects of our lives, encompassing healthcare, education, entertainment, and beyond. The importance of AI cannot be overstated. It is revolutionizing industries, enhancing human talents, and creating opportunities for invention forms. AI, or artificial intelligence, is increasingly becoming essential to our everyday lives. It ranges from personal assistants like Siri and Alexa to more sophisticated systems capable of predicting natural disasters or diagnosing diseases. This is significant in its technological progress and ability to address worldwide problems. You may like to know about algorthmic leadership. Image source: AI-generated Essential AI glossaries Here’s a curated essential AI terms that everyone should know: AI ethics and safety: An essential consideration in the creation or development and implementation of AI intelligence, focusing on ensuring that they are used in a manner that is ethical, transparent, and promotes the safety and confidentiality or privacy of individuals. Algorithm: An algorithm is a collection of regulations or directions that are created to carry out a certain activity or resolve an issue. Artificial General Intelligence (AGI): An abstract form of artificial intelligence that has the capacity to comprehend, acquire knowledge, and employ it in various activities, reaching or surpassing the level of human intelligence. Artificial Intelligence (AI): Artificial intelligence refers to imitating human intelligence processes by devices, specifically computer systems. Artificial Neural Networks (ANNs): Artificial Neural Networks (ANNs) are computational models inspired by the human brain’s network of neurons. They consist of layers of interconnected nodes or “neurons,” which simulate the neural connections in the brain. Each node in a network act as a small processing unit, performing simple computations and transmitting signals to other nodes across the network. Backpropagation: Backpropagation is a technique employed in artificial intelligence (AI) to optimize mathematical weight functions and enhance the precision of the outputs produced by an artificial neural network. Big Data: Extremely large, intricate, and rapidly changing data sets that may be studied computationally to uncover patterns, trends, and relationships. Classification: A process in machine learning that involves categorizing input data into predefined groups or classes. Clustering: A machine learning technique that aims to group a collection of items organised according to their similarities, where objects within the same group exhibit more similarity compared to objects in separate groups. Convolutional Neural Network (CNN): A Convolutional Neural Network (CNN) is a sophisticated machine learning system that can process input images, assigning value (via learnable weights and biases) to different elements or objects within the image, enabling it to distinguish between them. Data Mining: Data mining is the systematic extraction of patterns, correlations, trends, and valuable insights from extensive collections of data. Deep Learning (DL): A subset of machine learning in artificial intelligence involves the use of artificial neural networks with multiple layers (hence the “deep” aspect) to model complex patterns in data capable of learning unsupervised from unstructured or unlabeled data. Genetic Algorithm: Search heuristics that imitate the mechanism of natural selection to produce optimal solutions for optimization and search problems. Heuristic: An efficient approach is developed to speed up problem-solving when conventional approaches prove to be sluggish or to ascertain an approximate solution when conventional methods cannot identify an exact solution. Machine Learning (ML): A subset of AI that involves the creation of algorithms that can modify themselves without human intervention to produce desired outputs by feeding on data. Natural Language Processing (NLP): NLP is a subfield of Artificial Intelligence (AI) that focuses on enabling machines to comprehend and interpret human languages. Precision: In machine learning, the ratio of relevant instances among the instances selected by the model. Quantum Computing: Quantum computing is a sort of computation that use quantum phenomena such as superposition and quantum entanglement to carry out operations on data. Recurrent Neural Network (RNN): A Recurrent Neural Network (RNN) is an artificial neural network created to identify sequential data patterns, including numerical time series data, text, genomes, handwriting, and spoken phrases. RNN units differ from standard neural networks because they do not process inputs independently. Instead, prior calculations influence RNN units’ output, allowing them to possess a type of memory. RNNs utilize their internal state (memory) to effectively interpret input sequences, making them well-suited for tasks where the context or the sequential order of data is important. Reinforcement Learning: An area of machine learning that focuses on how intelligent agents should take actions to maximize the overall reward they receive in a given environment. Robotics and Automation: The use of robots to automate tasks traditionally done by humans, enhancing efficiency and safety across various industries. This involves physical robots in manufacturing environments and software bots conducting automated digital tasks. Supervised Learning: Machine learning involves training a computer to make predictions or exhibit certain behaviors by providing it with input and evaluating its accuracy through feedback. Transfer Learning: Transfer learning is a research area in machine learning that specifically deals with the retention and application of knowledge acquired from solving one problem to another problem that is closely related. Unsupervised Learning: Unsupervised machine learning is a technique that identifies hidden patterns in a dataset without any predefined labels and with minimal human intervention. Virtual Reality (VR): Virtual reality is a computer-generated experience that can replicate or diverge from reality, commonly employed for entertainment, education, and training objectives. Why it’s important to know these terms Understanding AI terminology is essential for several reasons. For one, it enables individuals across different sectors to communicate more effectively, ensuring that ideas and innovations are shared clearly and comprehensively. For businesses, it aids in making informed decisions about investments in AI technologies and how to implement them. For enthusiasts and professionals, it opens a world of learning and exploration in one of today’s most dynamic fields of study. Moreover, as AI continues to evolve and integrate into our daily lives, grasping its language will become as basic a requirement as being proficient in digital literacy was at the turn of the century. Here is the expert opinion about the future of learning with AI. Conclusion The language of AI is vast and ever-expanding, reflecting the field’s rapid development and its growing impact on society. By familiarizing ourselves with the terms outlined in this glossary, we enhance our understanding of AI and prepare ourselves for a future where AI plays an even more significant role in our lives. Whether for professional development, academic pursuits, or personal interest, diving into the AI glossary is a step toward demystifying the complexities of this transformative technology. Let this be your springboard into the fascinating world of artificial intelligence, where the potential for innovation is limited only by our collective imagination. If you’re interested in learning AI technology, you can pursue online MSc in Data Science from Manipal Academy of Higher Education or online MCA. Please check out the programs on Online Manipal website.
How logistics plays an important role in retail industry The retail sector is dynamic and rapidly changing. The days of only making purchases in person on the high street are long gone. E-commerce has entered the modern era and will contribute enormously to the global economy. These days, it’s not enough for stores to stock their shelves with inventory; to meet customer demand, retailers must also source, locate, pack, and ship hundreds or even thousands of items daily. So, here’s a quick look at why retail and logistics management is so crucial to the retail sector and how it’s enabling innovative forms of shipment. What is retail logistics? Retail logistics refers to the process of planning, implementing, and controlling the flow of goods and materials from suppliers to retail stores, and ultimately to the end consumer. It involves managing the movement and storage of products efficiently and cost-effectively to meet customer demands while maximizing profitability for the retailer. Goods are received in a warehouse, inventoried, orders processed, and then shipped as part of the retail logistics process. Customers now anticipate both quickness and low prices when placing an order. Thus each of these steps must be optimized to suit these needs. Role of logistics in retail management Logistics plays a crucial role in retail management by ensuring that products are efficiently and effectively delivered to customers while minimizing costs and maximizing profitability. Here are some key aspects of how logistics contributes to retail management. Logistics ensures that the supply chain operates smoothly from the procurement of goods from suppliers to the delivery of products to retail stores or directly to customers. Efficient supply chain management helps retailers reduce lead times, lower inventory carrying costs, and respond quickly to changes in demand. Logistics is essential for managing inventory levels across the retail network. By optimizing inventory levels and distribution, retailers can minimize stockouts, reduce excess inventory, and improve inventory turnover rates, leading to increased sales and profitability. Timely and accurate delivery of products is critical for customer satisfaction. Logistics ensures that products are available when and where customers want them, whether it’s in-store or through e-commerce channels. Meeting customer expectations for delivery speed, reliability, and convenience enhances brand loyalty and drives repeat business. Effective logistics management helps retailers control transportation, warehousing, and other operational costs. By optimizing transportation routes, consolidating shipments, and improving warehouse efficiency, retailers can reduce transportation expenses and overall supply chain costs, contributing to improved margins and profitability. Read more: How supply chain helps in FMCG industry Importance of logistics in retail industry Effective logistics management is essential for retail success, enabling retailers to deliver value to customers, drive sales, and maintain a competitive edge in the marketplace. Supply chain management An analogous word that broadens the scope to incorporate supplementary, laterally-applied business methods that reduce waste, speed up product turnover, and boost profitability. Although not the same thing, supply chain management in the retail industry and the basic tenets of business logistics typically go hand in hand. Read more: Role of supply chain management in the retail industry Material sourcing Supply chain management begins with the acquisition and distribution of raw materials or smaller, individual components that will ultimately be constructed into a finished product, setting off product flows in the remainder of the business’s logistics cycle. Transportation Logistics planning, execution, and management, including incoming and outbound transport, shipping mode selection, transit time, and coordination with third-party logistics providers. Product delivery In today’s competitive industry, customers increasingly expect faster turnaround times. Distribution networks and the timely and secure conveyance of commodities to satisfy customer demand rely heavily on logistics. Inventory management Controlling the flow of commodities and items physically stored in various warehouses on a daily basis. In order to accomplish executive-level inventory operations, such as order fulfillment, material handling, and demand forecasting, inventory managers use inventory management systems and order processing software. Cost reduction Excellent logistics will establish trustworthy methods that boost the quality of service provided to customers. Having good ties with suppliers can help expedite deliveries and cut expenses. Data analytics & technology Logistics management increasingly relies on data analytics and technology solutions to optimize operations. Advanced analytics tools help retailers forecast demand more accurately, optimize inventory levels, and identify opportunities for cost savings and process improvements. Technologies such as RFID, GPS tracking, and warehouse management systems (WMS) enable real-time visibility and control over the movement of goods, improving efficiency and responsiveness. The role of logistics in the supply chain When it comes to the safekeeping of goods of all kinds, the importance of logistics in the retail industry cannot be overstated. A logistics firm that moves and stores raw materials or completed items must have sufficient storage facilities for both. The logistics firm’s other job is to ensure the right items are picked up and sent to the right places. The need for more than one terminal to pick up and drop off passengers is possible. Correctly handling goods transit is where a logistics business’s competence shines. A company’s bottom line can benefit from a more thorough analysis of the least expensive modes of transport for each product category. Read more: Supply chain management in e-commerce Explore a career in logistics & supply chain management As the need for supply chain management services continues to grow, the demand for Logistics Managers is expected to rise. Each year, there are more and more additions to the number of businesses that manufacture things. So, the demand for Logistics Management will continue to rise. It’s a safe bet to say that this field will be in demand in the years to come. If you wish to pursue a career in logistics, then Manipal Academy of Higher Education’s (MAHE) PGCP in Logistics & Supply Chain Management is the right choice for you. You can access this professional certification course on the Online Manipal website. If you wish to start your own business in this domain or move to leadership positions from your current role, then you can consider pursuing an online MBA in Supply Chain Management from Manipal University Jaipur. Conclusion With technology’s pervasiveness and expanding supremacy, retail logistics is a competitive field full of opportunities. One must always remain one step ahead of the competition in order to survive in this fast-paced and frequently volatile industry. The only rational course of action for retail companies is to give careful thought to delivery and logistics in advance of any seismic changes in the industry.
How does BCA help IT professionals with diplomas? A Bachelor of Computer Applications (BCA) offers a valuable pathway for IT professionals with diplomas, providing a comprehensive academic foundation in computer science and applications. This program bridges the gap between practical experience gained through diplomas and theoretical knowledge essential for career advancement. BCA covers programming languages, software development, database management, and system analysis, refining skills crucial in the IT industry. With a broader understanding of computer applications and technology, BCA graduates with prior diplomas acquire a competitive edge, positioning themselves for diverse roles and leadership opportunities in the ever-evolving field of information technology. Can I do BCA after doing a diploma in IT? Pursuing a Bachelor of Computer Applications (BCA) after a diploma in IT is a seamless transition. Your prior diploma provides a strong foundation in practical skills, and a BCA further enriches your knowledge with theoretical insights into programming, software development, and system analysis. This combination of hands-on experience and formal education enhances your qualifications, making you well-equipped for a variety of roles in the dynamic field of information technology. The BCA program offers a comprehensive pathway to furthering your expertise and advancing your career in IT. Check out: BCA course details: Syllabus, job & salary Can working professionals pursue BCA without quitting their job? A professional degree has tremendous importance for career advancement. Candidates who want to pursue a full-time, high earning IT job must consider enrolling in a suitable graduate degree program to increase their employment prospects. But what happens if you already have experience in computer-related fields and are working? You won’t have to leave your current workplace if you opt to complete your BCA course online. Take it into consideration as a career investment to advance your career. You can easily complete your online learning BCA program by committing to consistent self-study time and prompt assignment submissions. When you apply for a job, having a degree adds value and credibility to your resume, increasing the likelihood that recruiters will choose you for the role. It demonstrates your dedication to earning professional degrees. Flexibility is the greatest attribute of online programs. Online courses can still assist you whether you are currently employed or unable to attend campus classes. Additionally, they are relatively inexpensive because you save money on travel and physical study materials. You can also complete the course from the convenience of your home or office. An online BCA is a requirement for IT candidates seeking advancement in their professional careers. Even if you intend to switch careers, you should enroll in this course to obtain the necessary training and credentials required by the IT industry. Check out: Role of BCA graduates in a startup Benefits of doing BCA after diploma Upskilling is required to advance in your career. Everyone needs to cope with emerging technologies in their vocational path, from tech experts to top executives. You get to work with the most recent technology, which is a massive benefit of taking up a BCA degree. The degree will encourage you to take action on your own. If you have good technical skills, you might be able to create your website, app, or even a piece of software. Numerous opportunities will become available to you as an outcome. In the sector of IT or computer applications, you can launch your own company and establish a reputation for yourself. You will be able to pursue a career in any industry as a BCA degree holder. The best part is that you will have access to various employment opportunities in diverse fields. Following are some of the benefits of doing a BCA after a diploma in computer science: 1. Advanced skill set Practical knowledge driven by a solid theoretical base works best. Even if you have years of experience, earning a bachelor’s degree will still be beneficial to you because it enhances your IT abilities and opens doors to top employers. There may be more educated individuals, but the combination of your prior experience and newly gained abilities will offer you the distinctive character that employers seek. 2.Greater potential for promotion Everyone aspires to have better salaries. Your prospects of getting promoted in your current position can be improved by pursuing an online bachelor’s degree in computer applications. You will get timely promotions if you are adequately qualified for the industry. This course also enhances your chances there if you want to get a higher position at another job. 3. Increased compensation and benefits BCA degree holders earn substantial compensation due to the field’s rapid technical improvement and evolving trends. This qualification opens all avenues to the best technological advancement with the finest salaries and perks. Promotions are simple to obtain based on one’s abilities and productivity. 4.New-age perspective BCA instructional strategies make use of the most recent technologies and place a huge focus on developing the student’s skill sets and personalities. Additionally, the BCA curriculum is created with the quickening pace of technological advancement in mind. The necessary fundamental foundation is provided to aspiring computer application specialists for them to have a chance of thriving in the field. A solid academic foundation is necessary before anything else if one wants to keep ahead in the fiercely competitive economy. 5. Greater employment possibilities Both education and the job market are highly competitive today. Once you earn your bachelor’s degree in computer application, you have an advantage over other job seekers, and the employment market becomes wider with less competition. You should think about enrolling in this course if you intend to progress in the future by specializing in computer applications. You can get better jobs with higher pay after you finish this course. Also read: What to expect after completing an online BCA degree Progress in your IT career with a BCA degree Elevate your IT career by pursuing a Bachelor of Computer Applications (BCA) degree, a strategic move that enhances your expertise and employability. A BCA equips you with advanced knowledge in programming, software development, and system analysis, complementing the practical skills gained through your professional experience. This comprehensive education opens doors to diverse roles, from software engineering to IT consulting. It not only hones your technical proficiency but also cultivates problem-solving and analytical capabilities crucial for leadership positions. A BCA degree serves as a catalyst for career progression, empowering you to navigate the dynamic landscape of information technology with confidence and competence. An overview of BCA The BCA (Bachelor of Computer Application) program is a three-year, full-time program. It offers the knowledge and skills one needs to pursue productive careers in the quickly developing information technology sector. The disciplines that are taught to learners have a direct connection to the technology applications required in the modern workplace. Additionally, one learns programming languages like Java, C, HTML, SQL, and others. Along with information on numerous computer applications, the most recent developments in IT and communication systems are also provided. BCA Subjects Six semesters make up the three years of the BCA undergraduate program. According to the BCA first semester syllabus, students have to study all required and core course topics. They can select electives for the BCA third-semester curriculum to add variety and flexibility to their course. The fifth semester of the BCA curriculum continues to advance, and students will be able to complete projects or research-based assignments to grasp the material better. Student specialization and in-depth subject knowledge are made possible by the electives. Know if you’re eligible to pursue a BCA Candidates for the BCA course must have completed their 10+2 in the science stream with mathematics and computer science as compulsory subjects from a recognized board. Depending on the university admission criteria, some universities admit commerce and art students as well who have studied mathematics and computer science. Other basic qualifications to enroll in a BCA program are: Candidates must have earned between 45 to 55 per cent overall in Class 12 and their diploma program (the pass percentage might vary from college to college). While some schools and universities admit applicants based solely on merit, other institutions admit students after conducting interviews and written tests. You may be interested to know more about qualification for BCA. Online BCA or Offline BCA: What to choose? The core of the BCA education system is acquainting students with the world of computer applications. The BCA program can be pursued by students full-time, part-time, or through online courses. Because of this, some students can enroll in the course even if they are working or enrolled in multiple courses. The BCA program comes in the following variations: Full-time BCA A standard BCA course, known as a full-time BCA, requires students to take classes on campus. Students who enroll in the full-time BCA program will have on-campus access to all the lessons and course material as well as be required to take their semester exams there. Part-time BCA There is a part-time BCA program for students who can’t commit to full-time study. The part-time BCA course lasts a similar amount of time as the full-time BCA program. However, students can only attend a certain number of on-campus or online classes depending on their schedules. Online BCA Online degrees are intended for working professionals or otherwise employed individuals who cannot enroll in on-campus BCA programs. With the aid of these courses, working individuals can advance in their professions, find better jobs, and, if they want, change to a better working environment. Online courses offer numerous benefits like self-study, flexibility in terms of studying from anywhere, taking up classes according to your convenience and schedule, and saving transportation costs. Due to the numerous benefits these online courses offer, more and more working people are enrolling in them. Thus, online BCA courses are more convenient and affordable. Helpful article: 10 reasons you should enroll for an online BCA degree course Career options after BCA The need for BCA graduates is constantly rising along with the rapid expansion in the IT sector. Both public and private sector employers have openings for BCA graduates. Private Companies Individuals can easily find a rewarding career after BCA in top IT firms like Oracle, IBM, Infosys, and Wipro after completing their course. After completing the BCA program, one can work as a system engineer, software tester, junior programmer, web developer, system administrator, and software developer in various private companies. Government Sector Additionally, public sector organizations also offer excellent employment chances for BCA graduates. Government agencies, including the Indian Air Force (IAF), Indian Army, and Indian Navy, employ a sizable number of computer specialists for their IT departments. Following completion of your BCA, you may search for employment in the following sectors: Tech consultancies Bank and investment firms Financial institutions Government institutions Software development companies Security companies Network management companies BPOs Website / web app designing and development agencies Game designing firms Graphic design agencies Job opportunities after BCA There are numerous work opportunities for BCA pursuers. BCA graduates have access to a wide range of highly sought-after IT-based positions. The job opportunities that a BCA graduate can consider are listed below. Web Developer: Candidates for this position will work as technicians building and managing websites. As they may use their understanding of JavaScript, HTML, and PHP in their projects, it is the top career after BCA. Software Developer Trainee: A software development trainee has excellent career potential despite being an entry-level position. As they gain experience in training, software developers will be able to design and manage software programs. It is among the greatest ways to gain practical knowledge of programming languages. Software Tester: A software tester is responsible for devising and putting software test procedures into place to ensure the software is operating as intended. Additionally, they gather customer feedback and adjust their methods accordingly. Network Administrator: The hardware and software components of a computer are at the center of a network administrator’s responsibilities. They mostly set up new upgrades for both old and new networks, find problems and fix them, and provide solutions for any issues that can impair the computer network’s functionality. You may also like to read about job roles after BCA that do not require programming skills. Web Designer: A web designer uses coding to organize, develop, and maintain internet websites. Their work involves fusing words with music, pictures, and video to create a website that is appealing to viewers and easy for visitors to browse. The task is never-ending because they can build new websites from scratch or upgrade ones that currently exist. Computer Programmer: A computer programmer creates, tweaks, and evaluates codes that affect how well computer programs or applications work. They work together with programmers to translate their designs into directions that a computer can then execute. System Analyst: A system analyst is in charge of creating new computer systems and frameworks, diagnosing technical issues, organizing risk-reduction strategies, and guaranteeing the consistency of system performance. They serve largely as the interface between an organization’s management and IT divisions. System Engineer: A system engineer’s duties comprise controlling a system’s management, business, and engineering components. They identify and fix issues inside a system, frequently create new ones, and even upgrade the hardware. Check out: Importance of BCA degree in today’s digital world Higher studies after BCA Graduates of the BCA program have a variety of alternatives accessible to them. If students want to expand their professional development and job possibilities, they can also choose to pursue higher education. Take a master’s program You can improve in your field by gaining specialized knowledge with the aid of a master’s degree. After earning their BCA, graduates could undertake a Master of Computer Application (MCA) degree to advance their knowledge of cutting-edge technologies or to engage in more in-depth research. The importance of education and experience in recruiting is undeniable. However, some businesses only hire people with master’s degrees. A master’s degree can help you advance by preparing you for managerial responsibilities in various IT organizations. Enroll in an MBA program The most sought-after program after a BCA is an MBA since it equips you with the skills necessary to work in management and hold managerial and executive positions in IT companies. The target audience for this course are IT professionals looking to advance to management and leadership roles in IT companies. After obtaining a BCA, those with a managerial orientation can pursue an online MBA. Certification courses following a BCA A strong understanding of programming languages is the most crucial qualification for any BCA graduate. Therefore, after earning a BCA, choosing certificate programs in programming languages can be great. Developing a thorough understanding of the programming languages will be beneficial. Additionally, it will strengthen your portfolio. An employer will favor applicants who are experts in a certain programming language when they seek a position. Following a BCA, some well-liked career-focused certification programs are given below: Python Certification Java Certification Certification in PHP Database Support Certification Course Certificate in ASP.NET with C# Computer Graphics Certification Also read: Best MBA specializations for BCA graduates Pursue your online BCA degree from Manipal University Jaipur while still working If you want to master top coding skills from experienced industry professionals and improve your career chances, opt for an online BCA course at Manipal University Jaipur, a NAAC A+ certified university that offers a thorough online learning experience. The online BCA program is designed to produce tomorrow’s visionaries by fusing the most recent advancements in computer technology with an eye on logic and creativity in addition to the shifting norms of the industry. With a 36-month duration, the BCA program at Manipal University Jaipur facilitates you to study at your own pace, participate in live or recorded classes, access tutorials online, take quizzes, interact with professors and classmates on discussion boards, and conveniently take online exams from your home on your laptop, or desktop. Also, this course contains the Google Cloud Computing Foundations curriculum, which will provide you with an overview of the breadth of cloud technology through ideas, practical labs, exams, and a capstone project on subjects including cloud infrastructure and application development. Check out: How Google Cloud Computations Foundations helps the career of BCA students? Conclusion The technological world is fascinating because new heights are reached and explored every day. Currently, in-demand jobs could become obsolete in a few years. Thus, it is always important to innovate and stay on top of developments. It’s fair to conclude that BCA is a solid major for future careers, given the trend of people moving toward a computer-centric society. Hope this article has cleared your query regarding the question, “Can I take BCA after diploma?” The justifications provided above demonstrate how vital a BCA degree is for a distinguished career in the technical field. It offers more technical skills and knowledge than any other computer degree, so if you are truly passionate about the world of coding and programming, you should choose it. To meet technical standards, you may enroll in an online BCA course from a reputed institute, such as Manipal University Jaipur, that provides hands-on experience and instruction in theoretical concepts.
The role of Business Analytics in decision making Business analytics is the application of data and statistical techniques to gain insights and guide business choices. It involves examining many forms of company data, including sales, customer, financial, and operational data, in order to uncover patterns and trends that may be leveraged to improve business outcomes. Insights are extracted from the data using techniques like data mining, predictive modelling, and data visualization. Customer analytics, operational analytics, and financial analytics are areas where business analytics helps to optimize business performance, reduce expenses, and boost revenue. You may also like top industries to work in as a business analytics. Ways in which business analytics affects decision-making in companies. Here are few of the most significant ways in which business analytics can influence a company’s decision-making: • Forecasting and Prediction: Business analytics may assist organizations with forecasting future outcomes and making predictions based on historical data. This may involve estimating future sales, finding growth opportunities, and anticipating future market trends. • Customer Analytics: By studying customer data, businesses may better comprehend the demands, behaviors, and preferences of their customers. This data can be utilized to enhance consumer engagement and loyalty, optimize marketing campaigns, and find new revenue streams. • Operational Analytics: Business analytics can be utilized to examine operational data and find process optimization and efficiency enhancement opportunities. This can assist firms in reducing expenses, enhancing quality, and increasing output. • Financial Analytics: Business analytics can assist organizations in analyzing financial data in order to discover potential risk and opportunity areas. This may involve examining financial performance measures, projecting income and expenses, and identifying cost-cutting opportunities. • Competitive Intelligence: Business analytics may assist organizations to gain insights into the strategies, strengths, and weaknesses of their competitors. This data can be utilised to guide corporate decisions and generate competitive and effective strategies. Who can benefit from Business Analytics? The impact of analytics on the decision-making process is not confined to a functional scope, but also extends to a hierarchical one. At the strategic level, business analytics can assist executives and senior managers in making decisions regarding long-term planning, creating goals and objectives, and deciding the future path of the organization. And at the tactical level, Business analytics can provide insights into sales data, production data, and supply chain data, facilitating tactical decision-making. At the operational level, business analytics can assist front-line managers and staff in making operational choices. It can provide insights into consumer interactions, inventory levels, and product quality, aiding operational decision-making. What are the challenges of Business Analytics? The grass is not greener on the other side of the fence as it seems to be. Bad data quality, for instance, can severely affect the precision of business analytics outputs. For effective analysis, data must be precise, exhaustive, and up to date. Numerous firms struggle to attract and keep employees with data science, statistics, and machine learning expertise, resulting in a dearth of skilled personnel to undertake data analytics. While an organization’s study may contain sensitive data, data security is an additional concern. Cost is also another factor. Developing and maintaining tools and infrastructure for business analytics can be expensive for firms, especially smaller ones. Using data-driven decision-making could pose cultural or organizational obstacles in some nations. Also read business analytics in innovation & growth. Despite the obstacles, Business Analytics cannot be disregarded. If adopted within a business, it would enhance decision-making. It Assists firms in detecting inefficiencies and vulnerabilities, improve efficiency, which can lead to a competitive advantage. In addition to assisting with risk management, analytics provides a decision-making handhold. Many departments of an organization, such as marketing, finance, and human resources, employ business analytics to support their decision-making. For instance, business analytics can provide insights into customer behaviour that can affect marketing tactics or information into workforce performance that can influence human resource decisions. Is a career in business analytics lucrative? The future of business analytics students is very promising. It is anticipated that the need for qualified business analytics specialists would continue to rise. Business analytics can be utilized in several areas, such as healthcare, banking, retail, and technology. This implies that students with a foundation in business analytics can choose to pursue a career in various industries. Students who focus on business analytics have access to a variety of job opportunities, including positions in data analysis, data visualization, business intelligence, data mining, and predictive modelling. This allows them to select a career path that fits their interests and abilities. Business analysts are usually well compensated. Due to the great demand for qualified business analytics specialists, earnings in this industry are high. There are prospects for growth and progress as students gain expertise in the field of business analytics. This may involve transitioning into administrative or leadership positions, or concentrating on a specific area of business analytics. An online MBA in Analytics and Data Science from the prestigious Manipal University Jaipur (MUJ) is one of the most sought-after degree programs as it provides an in-depth understanding of analytics and data science concepts, which are among the most preferred areas of expertise companies are looking for in candidates. Conclusion In general, business analytics plays a crucial part in the decision-making process of modern businesses. By employing data and analytics technologies, organizations can acquire better insights into their operations, customers, and competitive landscape, find new possibilities and make better-informed, data-driven decisions that can propel their growth and success. Also read about job roles to explore after MBA in Business Analytics.
Career in Journalism: How an online MA is an ideal option In a world consumed by information, it is difficult, rather impossible, to escape the news media. While traditional forms of media, such as newspapers, radio, and TV, have existed for ages, the landscape has rapidly shifted with the emergence of digital media platforms. News is now available at the tip of our index finger. With this rapid boom in the media industry comes a high surge in demand for journalism graduates — students who have what it takes to deliver information promptly, accurately, responsibly, and ethically. Giving a boost to a lucrative career in Journalism is a Master’s degree in Arts (MA). This blog explores the pathways that an MA opens for Journalism career aspirants and the benefits of pursuing an online MA at Sikkim Manipal University on the Online Manipal platform. Is Journalism a good career option? Absolutely! With the rapid emergence and boom of the digital media industry around us, job prospects for aspiring journalists are definitely on the rise. There are various job opportunities in media today – print and online alike – and the demand for skilled journalists is never exhausting. There is always a need for people with the right sense of news and the ability to express thoughts and ideas in the best possible way to the world at large. As for graduates in Journalism, money is not a constraint for the right candidate who has the potential to articulate and communicate ideas to their audience. Advantages of pursuing an MA for a Journalism career Now that you are seriously thinking about pursuing a career in Journalism, it is helpful to know that the first step on this journey is pursuing a Master in Arts course. Online MA programs for aspiring journalists are the perfect choice for a promising career ahead. More specifically, choosing English as a specialization for MA courses at the postgraduate level can go a long way in designing a successful career path in the field of Journalism. Here’s how: Provides the right foundation for effective communication: If you are serious about a career in journalism, the very prerequisite is effective communication skills – oral and written. MA English courses provide just the right framework for a solid career in writing, reporting, or editing in the domain of Journalism. Opens up multiple career pathways: A Master’s degree is your key to career advancement. With an MA in English, you can apply for diverse job roles in the media industry, not just as a journalist, but in public relations, advertising, corporate communications, or copywriting. Helps boost your earning potential: You may be doing well in your career as a journalist, but with a Master’s qualification, you can easily expect a decent hike in pay scales. With an MA in English on your CV, you are likely to secure good salaries and professional growth opportunities in your work arena. Skills required for a Journalist Let us now take a quick look at the top 5 desirable skills for journalism aspirants: Ability to do thorough research and keen attention to detail Effective oral and written communication Strong writing abilities with a particular knack for storytelling Logical reasoning Critical analysis and problem-solving It is worth mentioning here that these are the same skills and knowledge gained through online MA courses offered by Sikkim Manipal University on the Online Manipal portal. This explains the relevance of pursuing an online MA for Journalism aspirants. Different Journalist roles After completing an online MA course, you can consider a variety of lucrative career roles in journalism. The table below lists a few of them and their corresponding salaries for your reference. Expected job roleAvg annual salary (approx)Freelance JournalistINR 11,36,882 per annumEditorINR 6,15,000 per annumPhoto JournalistINR 5,50,000 per annumNews AnchorINR 4,86,472 per annumReporterINR 4,20,800 per annum Journalist salary in India As per the table above, the average annual salaries of professionals in the field of Journalism may vary from one role to another. However, for a general idea, it may be stated that the general range of pay for the role of a journalist in India is estimated at INR 6,70,572 per annum. This is an average estimate for reference purposes only and is likely to vary according to several factors, including location, qualification, and experience. How an MA in English can help explore a career in Journalism As mentioned in the blog earlier, an MA in English can be a very good subject choice for careers in Journalism. This is because the curriculum taught in MA English courses is directly relevant to the key skills desired in a journalistic role. Moreover, plenty of career opportunities and pathways will likely open up in Journalism with an online MA course. A few examples have already been shared in this blog. The competencies that MA English courses help develop in students are perfect for pursuing a career as a writer, editor, or reporter in the field of Journalism. Additionally, a Master’s degree grants advanced knowledge and specialization in the domain, along with boosting chances at better jobs and higher pay scales. Conclusion A career in Journalism can be the perfect choice for several students with a keen passion for expressing themselves through words. Adding an excellent touch of expertise to this is a Master’s in Arts in English, which provides specialized skills in written and oral communication, thereby helping graduates to easily follow their dream jobs in the journalism arena. Sikkim Manipal University offers online MA in English courses on the Online Manipal portal. Students can pursue the course online at a time and place comfortable for them and look forward to rewarding careers in Journalism upon course completion.
