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Online education and lifelong learning

Online education has revolutionized the way people learn, making it possible for individuals to access education and training regardless of their geographical location or schedule. Online education offers a variety of options, from traditional academic degrees to vocational and professional development courses. 

Online education and lifelong learning

Lifelong learning, on the other hand, is the process of gaining knowledge and skills throughout one’s life, not just during the formal education years. Lifelong learning is essential because it allows individuals to remain competitive in the workforce and adapt to new technology and changes in the job market. Online education has made lifelong learning more accessible and affordable than ever before, with a wide range of courses and programs available at different price points. 

Online education and lifelong learning go hand in hand, as online education allows individuals to continue their education and gain new skills and knowledge at any point in their lives. With online education, individuals can continue to learn and grow without having to take a break from their jobs or other responsibilities. This flexibility allows individuals to pursue new career paths, take on new challenges, and achieve personal and professional growth throughout their lives. 

Trends in online education and their impact on lifelong learning

There are several trends in online education that have the potential to impact lifelong learning. 

Trends in online education
Figure 1: Trends in online education


  1. Microlearning: Microlearning involves delivering small, bite-sized pieces of information to learners. This trend is gaining popularity in online education, as it allows learners to acquire new skills and knowledge quickly, without taking too much time out of their day. Microlearning can be especially beneficial for lifelong learners who may only have limited time to dedicate to learning. 
  1. Personalization: Personalized learning is another trend in online education that is gaining popularity. This involves tailoring the learning experience to the individual learner, based on their learning style, preferences, and goals. Personalized learning can help lifelong learners to stay engaged and motivated, and to achieve their learning objectives more efficiently. 
  1. Adaptive Learning: Adaptive learning uses technology to adjust the learning experience to the needs and abilities of individual learners. This trend is becoming more prevalent in online education, as it allows learners to move through material at their own pace, without getting held up by material they already understand. Adaptive learning can be especially helpful for lifelong learners who have varying levels of prior knowledge and experience. 
  1. Gamification: Gamification involves using game-like elements to enhance the learning experience. This trend is becoming more popular in online education, as it can help learners to stay engaged and motivated. Gamification can be especially useful for lifelong learners, who may need extra motivation to keep learning over a long period. 
  1. Virtual and Augmented Reality: Virtual and augmented reality are also gaining popularity in online education. These technologies allow learners to experience simulated environments and interact with digital objects in a more immersive way. This can be especially useful for lifelong learners who need hands-on experience to fully understand and apply new concepts. 

How to choose the right online education program for lifelong learning

Points for selecting the right online education program
Figure 2: Points for selecting the right online education program
  1. Define your learning goals: Before choosing an online education program, it is important to define your learning goals. What skills do you want to develop? What knowledge do you want to gain? What is your timeline for learning? Having clear learning goals will help you to narrow down your options and find a program that aligns with your objectives. 
  1. Research different programs: Once you have defined your learning goals, start researching different online education programs that offer courses in your area of interest. Look for programs that are reputable, have positive reviews, and offer a curriculum that aligns with your goals. 
  1. Evaluate program features: Evaluate the features of each program, such as the learning platform, the type of credential offered, the cost, and the level of support offered to learners. Make sure that the program offers the resources and support you need to succeed. 
  1. Check for accreditation: Accreditation is an important consideration when choosing an online education program. Accredited programs have been evaluated by a recognized organization, and their quality has been verified. Look for programs that are accredited by a reputable organization. 
  1. Consider the level of interaction: Online education programs can vary in the level of interaction they offer. Some programs offer a high level of interaction with instructors and other learners, while others are more self-paced. Consider your preferred learning style and choose a program that offers the level of interaction that works best for you. 
  1. Take advantage of free trials: Many online education programs offer free trials, allowing you to test out the program before committing to a paid subscription. Take advantage of these trials to ensure that the program is a good fit for your learning goals and preferences. 

By following these steps, you can choose an online education program that aligns with your learning goals and offers the resources and support you need to succeed in your lifelong learning journey. 

Relationship between online education, lifelong learning, and economic growth 

Online education and lifelong learning can have a significant impact on economic growth. Here are some ways in which these factors are related: 

  1. Developing a skilled workforce: Online education can help individuals acquire new skills and knowledge, which can make them more competitive in the job market. This can lead to a more skilled workforce, which can in turn contribute to economic growth. 
  1. Increasing innovation and productivity: Lifelong learning can lead to increased innovation and productivity, as individuals are able to learn new techniques, technologies, and methods that can improve their work. This can contribute to economic growth by improving the efficiency and effectiveness of businesses and industries. 
  1. Closing the skills gap: The skills gap refers to the mismatch between the skills that employers are looking for and the skills that job seekers have. Online education and lifelong learning can help to close the skills gap by providing individuals with the training and education they need to be successful in the job market. This can lead to a more productive and competitive workforce, which can contribute to economic growth. 
  1. Supporting entrepreneurship: Lifelong learning can also support entrepreneurship by providing individuals with the skills and knowledge they need to start and grow their own businesses. This can lead to the creation of new jobs and industries, which can contribute to economic growth. 
  1. Increasing access to education: Online education can increase access to education, particularly for individuals who may not have the time or resources to attend traditional in-person courses. This can help to increase the number of individuals who have the skills and knowledge needed to contribute to the economy. 

By investing in online education and lifelong learning, individuals and businesses can help to support their own success and contribute to the growth of the economy. 

Benefits and drawbacks of online education for lifelong learning

Benefits and drawbacks of online education
Figure 3: Benefits and drawbacks of online education


Benefits of online education for lifelong learning

Flexibility: Online education allows individuals to learn at their own pace and on their own schedule, making it easier for them to balance their education with other life responsibilities. 

Accessible: Online education is accessible from anywhere with an internet connection, making it easier for individuals to access learning opportunities regardless of their geographic location. 

Cost-effective: Online education is often more affordable than traditional education programs, making it a great option for individuals who are looking to learn new skills without breaking the bank. 

Diverse learning opportunities: With online education, individuals have access to a diverse range of courses and programs, making it easier for them to pursue their interests and passions. 

Personalized learning: Online education allows individuals to personalize their learning experience by selecting courses that align with their learning objectives and interests. 

Drawbacks of online education for lifelong learning

Limited personal interaction: Online education can be isolating, and individuals may miss out on the personal interactions that come with traditional education settings. However, the EdTech solutions are now focused on improving personal interactions among learners as well as instructors. Online learning platforms facilitate discussion forums, chat rooms, break out rooms, live classes, and other physical interaction events. 

Technical issues: Technical issues such as internet connectivity problems can interrupt online learning, making it harder for individuals to complete their coursework. Initiatives like providing universal high-speed internet across regions will eliminate this issue. 

Lack of hands-on experience: Some courses require hands-on experience, which can be challenging to provide in an online education setting. Currently, non-technical learning programs are offered online. To teach programming languages along with programs in new-age technologies, some platforms are providing access to virtual labs. 

Self-discipline: Online education requires individuals to be self-disciplined, as there is no in-person instructor to hold them accountable for their learning. 

Credential recognition: Some employers may not recognize credentials earned through online education, making it more challenging for individuals to advance their careers. However, the UGC has dictated that online degrees are equal to regular on-campus programs for employment and higher education. You can check the ranking and accreditation of the institutions, before enrolling in an online program. 

It is important to weigh the pros and cons carefully and choose an online education program that best fits one’s learning style and goals. 





Benefits of earning a supply chain management certification

Supply chain management is a vital component of any business to provide a continuous and efficient flow of products, services, and information from the manufacturer to the consumer. Supply chain management certifications are highly regarded in the industry and can help you stand out among other candidates. 

Supply chain management certifications provide a comprehensive understanding of the industry, including logistics, procurement, planning, and operations management. This Online certification can improve your knowledge, abilities, and credibility in your career, giving you an advantage in the employment market. Having qualified professionals on staff in the supply chain can also benefit firms by increasing productivity, lowering expenses, and improving the quality of customer service. This article will examine the benefits of obtaining a supply chain management certification.

Supply Chain Management certification benefits

Increased career opportunitiesEnhances employability and opens up new career opportunities
Enhanced knowledge and skillsProvides specialized knowledge and skills highly valued by employers
Improved efficiency and cost reductionAbility to optimize supply chain processes and drive cost savings and operational efficiencies
Professional recognitionProvides industry recognition and demonstrates a commitment to professional development
Networking opportunitiesProvides opportunities to network with other professionals in the field and build valuable relationships

Considering the current condition of affairs worldwide, the employment rate has plummeted dramatically. The rivalry for high-paying occupations that matter to industries has increased. Businesses are suffering from rescission and are looking for the best applicants to fill unfilled positions. Even though the crisis has severely harmed many enterprises, logistics has held its position.  

Benefits of earning a certificate in supply chain management

As e-commerce expands alongside traditional retailers to fulfill customers’ demands, new methods, technologies, and practices are being developed and deployed. It creates an urgent need for supply chain managers who can think creatively and respond swiftly. If you’re considering majoring in supply chain management as a possible career route, here are a few benefits of certification:

  • Career advancement opportunities

Supply chain management is a fascinating and potentially lucrative career path. Online courses and degrees, as well as training and internship options after completing studies, are fantastic resources for those looking to advance their professions. 

You’ll have plenty of opportunities to learn from experts and academics in the industry after studying programs that expose you to the principles of your chosen field. You can then use your experience to advance your career or find a job in a different industry.

  • Improved knowledge and skills

To become certified in supply chain management, you must complete an intensive course of study along with relevant internship or work experience. It gives you a firm grounding in the fundamentals of the profession, which they may utilize to enhance their performance and effectiveness in their current positions. Individuals who complete the certification program will thoroughly understand supply chain management, including the most recent developments in the sector and best-use practices.

  • Increased credibility and recognition

Employers and professional groups in the supply chain management field appreciate the importance of employees who have earned specialized certifications in the field. Furthermore, it shows that you are dedicated to improving your skills and knowledge over time, which is desirable in the workplace. An individual’s value to their current and future employers and marketability can grow thanks to certification in supply chain management.

Cost and time investment

Supply chain management certification is expensive and time-consuming, but it is worth the investment. The prospective payback in various professional prominence justifies the investment in certification. In addition, many companies have reimbursement or aid programs to help their workers pay for professional certificates. Thus, prioritizing the long-term gains from certification over immediate time and money investments is essential.

  • Increasing scope

Logistics and product management are not going away anytime soon. Instead, it has an expanding scope in the years ahead. The increased scope could be attributed to increased demand for logistic managers in online retail businesses. As the number of online retail enterprises grows, so will the demand for competent managers to handle product organization and delivery. In this day and age, entering this sector will only lead to success.

  • Improved job prospects

A supply chain management certification can boost an individual’s work prospects and make their resume appealing to future employers. It indicates a person’s dedication to the profession, offering evidence of their competence and establishing them as a significant asset to any firm.

  • Increased earning potential

Certified supply chain management professionals frequently earn more than their non-certified competitors. It is due to the certification’s reputation and credibility and the increased knowledge and abilities that individuals bring to the table.

Earn a Supply Chain certificate from MAHE

MAHE’s Post Graduate Certificate Program (PGCP) in Logistics and Supply Chain Management is a comprehensive online program designed to equip students with the information and skills needed to flourish in the dynamic field of logistics and supply chain management. The most recent advances, standards, and approaches are thoroughly addressed, providing participants with a comprehensive education in the field.

MAHE’s PGCP in Logistics and Supply Chain Management is intended for experienced professionals and those just starting in the industry. Professionals and experts teach the course and share their proficiency with the students. Course materials are refreshed regularly to integrate new content and keep up with changes in the area.

Earning a supply chain management certification online from MAHE provides various benefits, including increased knowledge, a higher reputation and recognition, and better job opportunities. A MAHE PGCP provides a fantastic path for anyone seeking advancement, improved performance, or entering a new logistics and supply chain management sector.


Supply chain management certification programs benefit individuals and corporations. The time and money invested will be well worth in terms of improved education, expertise, esteem, and career opportunities. The certification procedure, which involves a complete program of study, hands-on training, and practical experience, provides a firm foundation of knowledge and competencies in the field. 

Employers and professional organizations in the supply chain management industry value personnel who have received specialized certifications. It’s an effective approach for increasing one’s employability, expanding one’s skill set, and increasing one’s productivity at work. To make a career in logistics and supply chain management to the next level, a PGCP from MAHE through Online Manipal is a step in the right direction.

Key takeaways:

  • Supply chain management certification can enhance your employability and open new career opportunities.
  • Certification can set you apart from your peers and give you a competitive advantage in the job market. 
  • Certified professionals in supply chain management may earn higher salaries than non-certified professionals.

Job roles TAPMI’s on-campus MBA-BKFS alumni are working in

TAPMI’s flagship MBA in BKFS has been extensively tailored for online delivery after on-campus teaching. The online program strives to prepare working professionals for the future by training them on blockchain technology, cryptocurrencies, and other breakthroughs in the current BFSI landscape. It offers learners the opportunity to get into management and other top-ranking careers in the BFSI sector, thanks to its cutting-edge digital infrastructure, modern curriculum, and four industry-specific electives – Analytics for Banking and Finance, Banking, Capital Markets, and Advanced Corporate Finance that are focused on specific industries.

Also read, How MBA-BKFS can help you explore a managerial career in Capital Markets.

TAPMI records 100% placement for on-campus students 

TAPMI has maintained an impeccable record of 100% placements for the last 8 years in 123 top recruiting organizations with the highest CTC of 32.2 LPA. The 100% placements are a result of TAPMI’s industry-relevant coursework, which emphasizes delivering knowledge and skills to deal with challenges and possibilities in today’s competitive environment. The TAPMI alumni have excelled in leadership and other high-ranking positions across all industries.

Top job profiles of TAPMI’s on-campus MBA-BKFS graduates 

Professionals with relevant work expertise and an MBA in BKFS are promoted to management roles with significant compensation. Following are a few job profiles for TAPMI’s MBA-BKFS graduates:

  • Financial Risk Management 

The title “financial risk management” describes how a corporation or organization addresses and manages possible and current financial threats utilizing a good strategic strategy that may be able to prevent revenue loss. Financial risk managers suggest corrective measures and make modifications and enhancements to achieve risk minimization. They must identify potential hazards to the business and analyze the severity of the risks to assets and the business. They aid in developing mitigation strategies and conducting market risk analyses for associated products and services.

  • USI Risk and Financial Advisory 

Risk and Financial Advisory provides services in the fields of regulatory Risk, Strategic and Reputation Risk, Cyber Risk, Financial Risk, and Operational Risk to assist businesses in managing business-related risks, interruptions, and volatility. Solutions and tools from Risk Advisory assist in locating possibilities that give businesses across industries a long-term competitive advantage. Professionals in the fields of risk and financial advisory help their clients manage strategic, fiscal, operational, technical compliance, and reputational risks to increase stakeholder value. 

  • Financial Operations Analyst 

Financial operations analysts analyze a company’s financial activities and make recommendations for improving profit margins. Analyzing economic cost data, finding wasteful procedures, and creating proposals to increase efficiency are all part of the job of a financial operations analyst. They create baseline expenses and gather operational data to assess the expense of operations. These experts guide the cost analysis process by defining and upholding policies and processes as well as by presenting trends and projections.

  • Research Analyst 

A research analyst’s duties include gathering, examining, interpreting, and providing data on markets, operations, finances and accountancy, economics, clients, and other topics relating to the industry they operate in. This personnel is often very analytical, rational, quantitative, and skilled in handling numbers and data. Research analysts’ financial forecasts, assessment of operational indicators, analysis of financial data, and production of financial models and presentations enhance executive management’s decision-making and reporting on the company’s financial performance.

  • Credit Risk Analyst 

Credit risk analysts assist lenders and businesses in determining a potential borrower’s creditworthiness. They must examine their financial data and credit record to determine whether the applicants are bankable. A credit risk analyst’s duties also include assessing financial information, including income statements and balance sheets, to gauge the likelihood of default, along with creating a report that is intended for both the customer and the lender.

  • Fixed Income

Four essential functions of fixed income are to diversify away from stocks, preserve capital, generate income, and guard against inflation. Determining whether their bond holdings are accomplishing these objectives would be beneficial for many investors. A fixed-income financial expert conducts security transactions on account of institutional and retail clients in buying research about fixed-income assets. Banks and broker-dealers are typically their employers.

  • Financial Advisory 

A financial advisor is an expert who offers consultation and recommendations regarding a person’s or organization’s finances. Financial advisors assist individuals and businesses in achieving their financial goals more quickly by offering their customers ideas and means of increasing wealth, cutting expenditures, or paying off debts. Their obligations include interacting with customers to gather data on their costs, earnings, insurance coverage, financial goals, tax situation, risk tolerance, and other factors necessary to create a financial plan.

  • Investment banking Operations 

An investment bank’s main objective is to guide governments and corporations on how to handle their financial issues. They provide their clients with assistance in a variety of areas, including IPOs, mergers, securitized assets, hedging, wealth management, trading and sales, and more. This is the industry’s highest paying and fastest-paced job profile that plays several different functions by providing their clients with a range of financial services, such as assisting businesses in locating investors to secure debt financing, underwriting stock offerings, serving as a client’s financial advisor, managing mergers and acquisitions, etc.

  • Mobilization 

Mobilization finance provides the money required to pay for costs before the start of a project or before invoices are sent out. This can involve things like the movement of both equipment and employees, the setting up of gear at the project site, the accommodation and stipend of personnel, insurance, and payroll. They are in charge of budgeting, managing finances, and implementing safeguards to reduce recognized fiduciary concerns about the funding. Also, they create and maintain systems for managing finances and administration.

  • Risk and Compliance 

A risk and compliance manager makes sure that the company operates following legal requirements, professional norms, global standards, and established business practices. These specialists implement design control systems and conduct audits at periodic intervals, giving management advice on potential risks and internal policies. A compliance manager’s main responsibility is to protect the moral character of the company and make sure that all commercial operations are carried out within a legal framework. They execute the risk management process through careful company planning and internal policy implementation.

Top companies hiring TAPMI’s on-campus MBA-BKFS graduates 

The best financial recruiters for MBA-BKFS graduates hire individuals for a variety of professions, including investment bankers, credit managers, financial analysts, Financial Operations analysts, credit risk analysts, and many more. The top employers for graduates with an MBA-BKFS are listed below.

  • Accenture consulting 
  • Citi bank
  • Arcesium 
  • Accenture operations
  • Lowe’s 
  • ICICI Bank
  • Deloitte
  • PWC
  • JP Morgan
  • MSCI
  • EY
  • Capgemini
  • KPMG

Pursue an online MBA-BKFS from TAPMI 

The MBA-BKFS course from one of India’s most prestigious business schools, TAPMI, is now accessible online. It is skillfully designed to help working professionals get the best learning outcomes while offering you a lot of flexibility in how you finish your coursework. The program includes four industry-related electives to help professionals stay current with industry developments and trends so that they can remain ahead of the competition. The program also allows students to interact with industry experts and gain insight into the most recent developments in the BFSI sector. The course is designed specifically for working professionals who want to advance their careers to leadership or managerial roles or want to switch careers in the BFSI sector.

To know more, read How MBA-BKFS helps you transition into leadership positions in the BFSI sector.

Role of data science professionals in finance

Data science has become important in finance over time. This is because financial institutions generate massive volumes of data, such as market, transaction, customer, and operational data, which may be used to acquire insights, improve decision-making, and optimize processes. Additionally, data science assists financial organizations in risk management by identifying prospective risks, analyzing the impact of risk events, and forecasting future risk events.

It aids in fraud detection since fraudsters frequently target financial institutions, and data science may be used to identify fraudulent activities. As a result, machine learning algorithms can assist in detecting suspicious trends in data, alerting investigators to probable fraudulent conduct.

Finally, data science can improve various operational procedures within financial institutions, including loan underwriting and account opening. This can result in increased efficiency, lower costs, and a better customer experience.

Skills Required by Data Scientists in Finance

Programming Skills Python, R, & Java Script
Practical SkillsTensorFlow & jQuery
Domain SkillsKnowledge about the finance industry
Mathematics SkillsStatistics, probability, & matrix

Data science in finance

There are numerous applications of data science in finance. Let’s look at them in depth below:

  1. Risk Analytics

Every organization faces some risks when conducting business. Thus, it has become critical to assess the risk before making any decisions. Risk management is identifying, assessing, and controlling the risks that arise while doing business.

A firm can increase its security and trustworthiness by utilizing risk analytics and data science. Data is at the heart of risk management and financial data analysis because it quantifies the severity of the harm and multiplies it by the frequency of loss. Any practitioner in the subject of risk management must be familiar with problem-solving, statistics, and math.

Data science in financial markets can help a company improve its effectiveness and security because data is at the heart of risk management.

  1. Real-Time Analytics

In conventional analytics, data processing used to occur in batches. That is, historical data processing was prevalent rather than real-time data processing. This generated issues for several industries that relied on real-time data to obtain insights into the current situation.

However, with technological improvements and the introduction of dynamic data pipelines, it has become possible to obtain data on the spot. Institutions can track transactions, credit scores, and other financial indicators using data science in finance applications without experiencing any latency.

  1. Fraud Detection

The scale of financial institutions has increased over time, as has the volume of individual and corporate transactions. While technology has made our lives easier, it has also violated our privacy and raised our chances of becoming victims of fraud and scams.

Financial organizations use data science to create models that can detect fraudulent transactions. Credit card fraud is the most widespread, and data science tools such as anomaly detection are used to detect fraud early and warn the client before the damage worsens.

  1. Robotic Process Automation

Companies’ routine and reconciliation operations are time-consuming, costing accountants hundreds of hours. By correlating transactions across many data sources, data scientists in finance could save time and resources for other vital activities, such as data migration, data input, and report generation. By delivering clear findings about customer data, robotic process automation (automating routine tasks) minimizes risk assessment and increases creditworthiness.

Every financial institution or bank can use data science to improve and automate its operations. It has the potential to change any business or organization significantly.

Application of data science in finance

Application of data science in finance
  1. Predictive Finance

Finance teams devote significant time and attention to budgeting, planning, and resource allocation and make final decisions over budgets, expenses, and finances. Thus, you must ensure that you are not overspending or under-spending.

Predictive finance analyzes data from many sources, detects patterns and trends, and forecasts whether the budget will likely produce the anticipated return on investment. The tool analyzes historical data to find repeating patterns and trends and recommends the best methods to spend resources.

It also aids in the improvement of supply chains. Supply chain inefficiencies can put a significant drain on revenues. Still, finance experts are utilizing predictive analytics in novel ways to enhance efficiency, such as grading vendors to discover who is most vulnerable to fraud or spotting equipment that may malfunction.

  1. Financial Data Visualization

Financial data visualization entails visualizing all data in the financial statements, profit and loss statements, and cash flow statements so that the financial team can readily examine the data and share trends, exceptions, and opportunities. Financial data visualizations turn static month-end results into a more compelling story that more employees in a company can grasp.

Financial data visualization streamlines financial reporting and provides financial analysts with access to analytics capabilities. Finance teams can spend less time preparing data and more time on valuable strategic projects.

Aside from that, it sheds light on how your customers engage with your company and assists you in identifying your most profitable customers. You can obtain a unified perspective of your consumers and their preferences and concentrate on retaining those customers that provide the most revenue for your company.

  1. Data Science in Investment Banking

The application of data science in investment banking is rapidly changing the face of the finance industry. Every bank seeks new ways to understand its customers better and promote client loyalty through improved operational efficiency. Banks seek to identify trends in massive amounts of transaction data to better interact with their customers.

Data science is also used in investment banking to monitor and price financial products. It also addresses consumer data management, as most data scientists use various techniques to isolate data that is important to them. They may discover more about consumer behavior, priorities, and other topics by evaluating this data.


Data science has grown in importance in the financial business. Better analysis results in better judgments, which increases profit for financial firms. If you want to become a financial data scientist or improve your current data science abilities, enroll in Manipal Academy of Higher Education’s data science course. We at Online Manipal will provide you with more work possibilities after course completion and allow you to take that next step in your professional life.

Key takeaways:

  • Data scientists in finance must comprehend the company they work for, the financial products they analyze, and the regulatory framework in which they operate.
  • Finance data scientists must be well-versed in statistics, mathematics, and computer science.
  • Finance data scientists must be skilled in machine learning and artificial intelligence. These tools can be used to create predictive models that can assist businesses in better understanding customer behavior, detecting fraud, and automating financial procedures.

Risk management in supply chain management

Supply chain risk management is a process that helps identify, evaluate, prioritize, and mitigate the risks associated with a company’s supply chain. Businesses can use this process to protect themselves from business-related disasters such as cyber-attacks, supply chain disruptions, and product recalls.

For a company to effectively manage its supply chain risks, it must have a solid understanding of the following risks that can affect it: 

  • Financial risk is potential losses due to market conditions or interest rate changes.
  • Operational risk refers to losses due to errors in the supply chain risk management plan or execution of activities. 
  • Legal risk refers to losses due to lawsuits or other legal issues related to an organization’s business practices.

Supply chain risk management can help companies prepare for these events and minimize their impact on revenue streams.

This blog on top trends in supply chain management will help you understand the current trends in the domain.

What is supply chain risk management?

Supply chain risk management is the process of evaluating and mitigating risks involved in the production and distribution of products. There are three main types of supply chain risk: financial, reputational, and operational.

  • Financial risks include things like fraud and theft. 
  • Reputational risks include customer dissatisfaction and damage to brand equity.
  • Operational risks include environmental damage or worker safety concerns.

Supply chain risk management can be viewed as an extension of corporate governance that focuses on internal controls (such as IT security) and external controls (such as auditing).

The process of risk management begins with the following:

  • Identifying the risk
  • Analysis
  • Prioritizing
  • Treatment
  • Monitoring
  • Documenting the results

Types of supply chain risks

Many types of supply chain risks can take time to keep track of. The most common types of supply chain risks include:

  • Financial risks

Financial risk is the most common supply chain risk. It can be caused by a business’s inability to pay for the goods it purchases, currency fluctuations, price volatility, inflation, and changes in interest rates.

To solve this risk, businesses must ensure they have enough funds to avoid borrowing money from another source or otherwise running into financial trouble.

The most common forms of financial risk include the following:

  1. Credit risk
  2. Interest rate risk
  3. Liquidity risk
  • Legal risks

Legal risk is the risk that a supply chain will be exposed to legal claims. It can include the following:

  1. Product liability claims
  2. Defective products
  3. Breach of contract
  4. Patent infringement 
  5. Bad business practices
  • Environmental risks

Environmental risk is a term that describes the potential for harm to human or environmental health associated with a product’s production, use, storage, and disposal.

There are many types of environmental risks associated with supply chain activities. For example, the smoke released by processing raw materials can affect the environment. Another environmental risk that can occur during the transportation is spoilage or contamination due to improper packaging.

  • Socio-political risks

Socio-political risk is the possibility of a political conflict or a social movement causing disruptions to supply chains.

Socio-political risk can be mitigated by ensuring that risk mitigation strategies are in place, such as having an emergency plan, having senior leadership involved with planning, and having contingency plans for unexpected events.

  • Project organization risk

The risk is that a project will be delayed or not meet its schedule or budget.

The primary causes of project organization risk are:

  • Inadequate supply chain risk management plan and preparation
  • Lack of resources or personnel
  • Poor communication between teams
  • Unrealistic expectations about project duration

Supply chain risk management strategies

Supply chain risk management strategies are the best way to mitigate potential supply chain disruptions. These strategies include:

  • Using Big Data

One of the strategies for managing the supply chain process is using Big Data. It describes a broad range of data collected from various sources that can be analyzed for insights about a given business. 

Some examples are:

  1. Using sensors to collect data about temperature and moisture levels in warehouses
  2. Digitizing documents related to trade transactions and storing them electronically
  3. Identifying patterns in customer behavior based on purchase history
  4. Tracking inventory levels across different stores

Want to know how to use blockchain in SCM? Check out our blog on blockchain and SCM for more detailed information.

  • Upgrading Cybersecurity

Cybersecurity is one of the supply chain risk management strategies. It is a process of protecting an organization from cyber attacks, which may cause damage or loss of data or information.

Cybersecurity can be achieved by implementing appropriate measures, such as:

  1. Establishing policies and procedures for ensuring information systems’ confidentiality, integrity, and availability
  2. Adequate access controls to their systems, including passwords and user identification credentials
  3. Implementing continuous monitoring programs to detect unauthorized activity
  • Track Freight Metrics

Track freight metrics are a way to track your freight deliveries and ensure they arrive on time. It involves tracking a shipment progress from when it leaves the warehouse until it arrives at its destination. This can be done using bar codes, RFID tags, and GPS tracking technology.

  • Using Supply Chain Software

The use of supply chain software is one of the best supply chain risk management strategies. It tracks inventory levels, shipping times, and other key parameters to help companies reduce costs and streamline operations. Supply chain software is also a way to improve communication among different departments within an organization.

Want to know the scope of supply chain management in different industries? Check out our detailed blog on SCM and Industry 4.0 for more information.

Supply chain risk management tools

Supply chain risk management tools can help companies identify and mitigate risks before they hurt the company’s supply chain. This section will look at available tools for supply chain risk management.

You may like to know the highest-paying jobs in the supply chain domain.

Supply chain job roles and salaries

Job rolesSalaries offered
Production PlannerINR 11.8 LPA
Logistics Resource PlannerINR 12.5 LPA
Production ManagerINR 23 LPA
Maintenance Supervisor/ManagerINR 6.5 LPA
Quality ManagerINR 19.9 LPA
Purchasing ManagerINR 18 LPA
Warehouse ManagerINR 13 LPA
Purchasing & Inventory ControllerINR 9.6 LPA
Procurement SpecialistINR 12 LPA
Source: Ambition Box


At Online Manipal, you can pursue a PGCP in Logitstics & Supply Chain Management from Manipal Academy of Higher Education (MAHE) and online MBA with Supply Chain Management elective from Manipal University Jaipur (MUJ). These online programs are designed to give you an understanding of the risks in your supply chain and how to mitigate them. The course covers inventory management, transportation logistics, financial management, supply chain management policy implementation, and compliance issues.

It will give you the tools necessary to manage your supply chain effectively to meet your company’s goals while staying within budget. Furthermore, the course will also help you become an in-demand supply chain manager throughout your professional life.

Key takeaways:

  • Risk management is a collaborative process that involves input from people across the supply chain, including customers, suppliers, and other stakeholders.
  • The risk management approach for handling supply chains involves identifying risks along the entire value chain and assessing their likelihood of occurrence and severity (for example, financial loss). 
  • Risk management allows companies to identify weak links in their network so that they can focus their efforts on improving them. The ultimate goal is to make the entire supply chain as strong as possible.

Agnipath scheme: All you need to know!

What is Agnipath scheme?

The government of India announced the “Agnipath” scheme on June 14, 2022, to encourage the youth of India to join the defence services and fulfil their dream of serving the nation. It is a “tour of duty” style scheme that offers the young Indians an opportunity to get admission into any of the nation’s three defence forces, Army, Navy, or Air Force for a period of four years. It is a pan-India scheme that allows applicants from all over the country. Under this scheme, personnel will be recruited for positions below the rank of commissioned officers and are called as “Agniveers”

Overview of the scheme:

Scheme nameAgnipath Yojana
BeneficiaryIndian youth
Service areasIndian Army, Navy, and Air Force
Vacancies46,000 (2022-23)
Age limit17.5 to 21 years
Service period4 years
Official website(s)https://joinindianarmy.nic.in/

Objectives of the scheme

  • To provide an opportunity to the Indian Youth who are willing to serve in the Indian Armed services.
  • To strengthen the Armed Forces’ youthful profile so that they are always at their most combat-ready and capable of greater risk-taking.
  • To instil in the next generation the ethos, camaraderie, dedication, and collaboration of the Armed Forces.
  • To impart skills and attributes like discipline, dynamism, motivation, and work ethics to the youth so that they will become an asset to the nation.

Eligibility and selection process

Candidates whose age is between 17.5 to 21 years are eligible to apply. It is merit-based selection process through centralized, transparent, and rigorous system. Candidates will be recruited upon meeting the educational, physical, and medical requirements needed for the different roles offered.

Highlights of the scheme

  • It’s a pan-India merit-based admission process where young Indian citizens from any part of the country, regardless of their gender, religion, or cast can apply.
  • Candidates recruited under this scheme are called as Agniveers.
  • The service duration for Agniveers is 4 years which includes a 6-month training period.
  • After the mandatory service period of 4 years, 25% of candidates will be offered permanent jobs based on merit and organizational recruitment while the remaining 75% will have to retire.
  • The soldiers will get a salary package of  INR 4.76 lakhs in the 1st year of service which will increase up to INR 6.92 lakhs in the final year of service
  • After completion of their tenure of 4 years, each soldier will get INR 11.71 lakh as Seva Nidhi Package which is tax-free
  • They will also be provided a non-contributary life insurance cover of 48 lakh during the service period.
  • On completion of the tenure, all Agniveers will be provided skill gained certificate and credits for higher education.

What is the future of the retired Agniveers?

The Ministry of Education announced that it will recognize the Agniveers in-service training and will provide 50% of credits for the graduate degree program designed by the IGNOU. The All India Council for Technical Education (AICTE), National Council for Vocational Education and Training (NCVET), and University Grants Commission have all duly recognized the program’s framework. IGNOU will issue degrees under the UGC nomenclature, and these degrees will be accepted for work and study both in India and outside.

Why online degrees are ideal for retired Agniveers?

Online degrees can be the best choice for retired as well as in-service Agniveers and other defence personnel who have retired/planning to retire early and looking to get into civilian workforce due to various reasons. As the recruitment age for Agniveers is 17.5 to 21 years, they are bound to lose the valuable academic time during which they can complete their graduation.

For these candidates, an online degree will be the ideal choice as they can pursue it without having to quit their service/job. After completion of their 4-year service tenure they can use this degree for finding jobs in civilian workforce. Candidates can also choose to enrol for an online degree even after completion of their service in defense and find employment post completion of the degree. Here are some of the many benefits of online degrees:

Flexibility: Online degrees allow defense personnel to study and complete coursework from anywhere, at any time, making it a convenient option for those who may have demanding schedules or unpredictable deployments.

Personalized attention: In many cases, online programs offer more individualized attention from instructors and advisors, which can be beneficial for military personnel who may need extra support as they transition to civilian life.

Access to a wider range of programs: Online programs often offer a wider range of degree options and specializations than traditional on-campus programs, allowing military personnel to pursue the program that best fits their career goals.

Career advancement: Pursuing an online degree can help defence personnel demonstrate their commitment to personal and professional growth and open up new opportunities for career advancement in the civilian sector.

Cost-effectiveness: Online programs can often be more cost-effective than traditional brick-and-mortar programs, allowing defense personnel to further their education without incurring significant debt.

Access to vast resources: Many online programs offer access to a wide range of resources, such as online libraries and career services, that can help defence personnel in their transition to the civilian workforce.

Networking opportunities: Online programs can also provide opportunities to network with other military personnel and veterans, who may have valuable insights and connections in the civilian job market.

Online degrees provide a flexible and convenient way for defense personnel to gain the education and skills necessary to transition to a successful civilian career but it is important that they choose the right institute/university. The prestigious institutes and universities like Manipal University Jaipur (MUJ), Manipal Academy of Higher Education (MAHE), Manipal institute of Technology (MIT), and T.A. Pai. Management Institute (TAPMI) of the Manipal Group have been providing UGC-entitled online UG, PG degrees, and domain-specific certification courses that are on par with the degrees and certifications offered by regular colleges in terms of curriculum, teaching staff, placement assistance, etc. Candidates can enroll of any of the available degree or certification progress and pave way for a successful career in the domain of their choice.

Key concepts in Business Analytics

Business analytics is a field of study that uses quantitative techniques to analyze data and make decisions about the potential growth of the business.

Business analytics uses data from multiple sources to predict future trends and optimize operations. It can include internal data from systems such as financial statements or human resources records and external sources such as industry surveys or online sales data. Analysts may also use their expertise in marketing or finance to help interpret these numbers.

Check out our detailed blog to know the advantages of business analytics.

Key concepts in business analytics

Business analytics is a field that aims to use data and computational techniques to help businesses make better decisions. The field encompasses various topics, from analyzing large datasets and developing predictive models to providing insights into consumer behavior and market trends.

In this section, we’ll discuss some key business analytics concepts.

  • Business Statistics

Business statistics is the study of numbers businesses use to make decisions. These numbers are typically collected to find patterns, trends, and relationships among them. Statistics is one of the most important tools a business can use to improve its operations and make better decisions.

There are several types of business statistics:

  1. Financial statements (including cash flow statements and balance sheets)
  2. Demographic information (age distribution and gender-wise breakdown of customers)
  3. Consumer purchase behaviors (how much time people spend on different websites when they are searching for something)

There are three broad areas of business statistics:

  1. Descriptive statistics include summarizing data in various ways.
  2. Inferential statistics use statistical tests and business analytics techniques to infer conclusions about unknown variables.
  3. Experimental statistical methods use randomization procedures or experiments designed to answer questions about likelihoods or probabilities.

Want to know the different career prospects in business analytics? Check out our detailed guide on business analytics careers for more information.

  • Business Econometrics

Business econometrics is a field of economics that uses statistical techniques to study how companies make decisions. It’s often used to develop models that can be used to predict how a company will perform in the future or to help companies make better decisions about their operations.

Business econometrics can be applied to any business, from large multinational corporations to small start-ups with just one employee. It has applications in areas like marketing, pricing, and financial management.

  • Time Series Analysis

Time series analysis is a technique that uses past data to predict future events. It’s used in business analytics to study trends, patterns, and changes over time.

Time series analysis is used as a way to understand how markets work and make predictions about what will happen next. For example, it can be used by financial analysts to forecast the value of stocks based on their current price and other factors such as demand and supply.

Want to know the latest trends in business analytics? Check out our detailed blog on business analytics trends for more information.

  • Business Intelligence

Business intelligence means collecting, analyzing, and interpreting data for better business decisions. It involves using analytics as a business intelligence tool to solve business problems.

Business intelligence aims to provide an overview of the data and its relationships so that information can be used in marketing, operations, sales, or customer service. It involves gathering, storing, and analyzing data to create reports that describe key performance indicators (KPIs) for managers.

  • Predictive Analytics

Predictive analytics is a field of data science that uses statistical models to make predictions. It can predict the performance of a company’s products or services or customer behavior.

Predictive analysis techniques aim to identify patterns in large sets of data, which can then be used to make predictions about future events or outcomes. Predictive analytics has many applications in business and finance, such as predicting sales trends or identifying fraudulent banking transactions.

  • Data Visualization

Data visualization means using data to visualize information so people can understand it. This can be done through graphs, charts, maps, and other visual data displays. Data visualization in business helps you see patterns in your data and make connections between different pieces of information.

Some common techniques used when creating visual displays include the following:

  1. Bar charts
  2. Line graphs
  3. Pie charts
  4. Scatter plots
  5. Quantile regression
  6. Frequency distributions
  7. Pictogram
  • Business Analytics Dashboard

Business analytics dashboards are one of the business intelligence tools used by businesses to visualize the data being collected. A business analytics dashboard aims to show the business owner how their company is doing and what they need to do to improve.

The features of a business analytics dashboard include the following:

  1. Data visualizations show how many customers have been acquired and lost in different periods or how much revenue has increased or decreased over time.
  1. Interactive charts, graphs, and tables allow users to drill down into specific areas of interest.
  1. A chronological timeline shows when certain events occurred to determine correlation or subsequent outcomes (such as increases or decreases in sales).

Want to know the types of business analyst roles? Check out our blog on business analyst types for more information.

  • Marketing Analytics

Marketing Analytics uses statistical analysis to understand and improve marketing campaigns. It can be used for market segmentation, branding, pricing and promotion strategies, and customer acquisition.

Marketing analytics consists of four main areas:

  1. Market Segmentation
  2. Market Forecasting
  3. Demand Generation
  4. Customer Relationship Management (CRM)
  • Digital and Web Analytics 

Digital and Web Analytics is a method of tracking user behavior on a website and using that information to improve the user experience.

Web analytics tools are used by businesses to measure the performance of their websites, including how many people visit them, what they do there, and what they click on. These tools allow you to analyze how users interact with your site, which can help you to improve your site’s layout and functionality.

For these tools to work properly, you must first decide on an appropriate set of variables that will be tracked by your tool. These variables can include the following things:

  1. User actions (whether or not someone clicked on something)
  2. Pages viewed (this can be broken down into individual pages)
  3. Links clicked (this can be broken down into individual pages)

Want to know the essential tools used in business analytics? Check out our detailed guide on business analytics tools for more information.

  • Financial Analytics

Financial analytics is applying data and other information to evaluate and make decisions in a financial context. It can help companies improve their decision-making, understand market trends, manage risk, collect revenue, manage costs, and optimize operations. This type of analysis is often used by banks, hedge funds, and insurance companies to evaluate their investment opportunities and by governments and public organizations like the CIA or FBI. Know more about financial analysts.

Business Analytics jobs and salaries

JobsSalaries offered
Data ScientistINR 10 LPA
Business AnalystINR 8.8 LPA
Business Intelligence AnalystINR 7 LPA
Data AnalystINR 12 LPA
Business Intelligence SpecialistINR 13.1 LPA
Data Analytics ManagerINR 22 LPA
Source: Ambition Box


Online Business Analytics programs from Manipal Academy of Higher Education (MAHE) are the best way to get a quality education and make your career in the field of business analytics.

MAHE is a global leader in providing education with cutting-edge technology and a strong focus on business. The online M.Sc. in Business Analytics program and PGCP in Business Analytics offered through Online Manipal are designed by industry experts and provide training in areas such as Data Science, Big Data Analytics, Machine Learning, Predictive Analytics, etc. The syllabus is practical and relevant to real-life problems organizations across industries face.

Key takeaways:

  • Business analytics is understanding and managing data to improve business performance. 
  • Business analytics is a key component of any company’s management system and can be used to predict customer behavior, evaluate marketing campaigns, and measure the effectiveness of financial strategies.
  • Analyzing data allows businesses to make more informed decisions about their products and services, leading to improved sales, higher profits, and reduced costs.

Can I grow as a domain leader after completing an MBA in Business Analytics?

Business analytics is the study of data and information to help companies make decisions. It is a field that combines business knowledge, quantitative techniques, computer science, and mathematics altogether. The information collected for business analytics is typically used for decision-making purposes. It can be used to predict trends in sales, market share, costs, and more.

The MBA in Business Analytics career growth is rapid. Many different approaches have been taken by businesses to solve the challenges they face. Similarly, one approach is domain leadership.

Domain leadership is leading a team working on a project or mission. It requires the ability to find and motivate people, as well as supervise them. In business analytics, domain leader is also important for helping businesses grow and scale by creating an effective team that can handle more volume or complexity.

Do you want to learn about the advantages of business analytics? Check out our detailed guide on business analytics advantages for further information!

An overview of MBA in Business Analytics

An MBA in Business Analytics is a master’s degree focusing on using statistics and data analysis for business intelligence. It is often combined with other business-related courses, such as accounting or finance.

A person with Business Analytics domain expertise can teach students how to use statistical software and techniques such as regression analysis and data mining to analyze large amounts of data to make better business decisions. The program applies these techniques to real-world situations, including marketing, sales, and human resources management. 

Read to know more about to keep your MBA dreams relevant in 2023

Duration and salaries

The MBA in Business Analytics program goes on for two years and gives you the skills and experience you need to succeed in the growing field of data analytics. The course is designed for graduates with a bachelor’s degree in any subject (including statistics). To qualify for the program, you’ll need a minimum of 50% marks at the undergraduate level or an equivalent grade (such as an A+ or B+).

The average starting salary for business analytics graduates with an MBA in business analytics is between eight lakhs and sixteen lakhs per annum. The top employers providing such salaries include IBM, Accenture, Oracle, Deloitte, Fractal Analytics, Absolutdata, etc.

You may be interested to know how to start a career in business analytics.

Course curriculum

The MBA program in Business Analytics covers all subjects with 3 to 4 study credits each. Additionally, the major project in the final semester carries a whole of 12 credits. To get all the credits, you need to pass the semester examination conducted by the corresponding institute for each subject.

The course curriculum of business analytics includes topics such as the following:

  • Data mining
  • Machine learning algorithms
  • Statistical inference
  • Computational finance
  • Quantitative analysis
  • Economic theory
  • Operations research
  • Data analysis
  • Advanced programming languages
  • Information systems security
  • Business intelligence (BI) solutions architecture
  • Data warehousing systems implementation
  • Database management system design/implementation

The semester-wise tabular representation of the subjects is as follows:

Semester 1Semester 2Semester 3Semester 4
Managing People and OrganizationsFinancial ManagementBig Data AnalysisFinance Analytics
Financial Reporting and Statement AnalysisMarketing ManagementAnalytics using R and Python programming languagesMarketing Analytics
Managerial EconomicsStrategic ManagementDigital and Web AnalysisHR Analysis
Managerial StatisticsIT for business
Business CommunicationBusiness Leadership
Research Methodology

Read to know why you should enroll in M.Sc. in Business Analytics.

Business analytics career path after an MBA

After completing an MBA in Business Analytics, you can pursue many lucrative career paths. The MBA in Business Analytics career growth is young and booming, so many opportunities exist. Here are some of the most common MBA in Business Analytics career paths:

  • Domain Leader

A domain leader is a person who takes charge of a team or organization. In other words, they oversee the people and processes in the company.

As a domain leader, you will be responsible for leading your team in the execution of company strategy. You’ll be expected to work closely with other managers to ensure that all projects are completed on time and within budget and that all employees are properly trained.

In a business setting, the domain leader is responsible for helping employees develop their skills and knowledge through training programs, motivational talks, and even mentoring sessions. The domain leader also ensures that all employees have access to the tools and resources they need to perform at their best.

In business analytics, domain leaders must have an impressive track record of meeting deadlines, keeping budgets within limits, and creating measurable results for their teams. The average salary of a domain leader is INR 12.8 LPA.

  • Marketing Manager

The marketing manager is responsible for developing and implementing the company’s marketing strategy. They work with other departments to develop an overall strategy, create digital and social media content, create advertising and influencer outreach campaigns, manage budgets and project timelines, and more. The marketing manager must also oversee all aspects of customer service, including customer satisfaction surveys and feedback forms.

The advancement opportunities for this position include becoming a director or vice president within the organization. The average CTC package given to a marketing manager is INR 6.6 LPA.

  • Financial Analyst

Financial analysis is another MBA in Business Analytics career path. A financial analyst analyzes data and makes recommendations to help management make decisions about the company’s finances. The analyst will look at all aspects of the company, including sales, profit margins, expenses, and capital investment. The job involves analyzing numbers from different departments and recommending how best to use the resources available to improve the line of profits. A financial analyst’s salary is INR 12 LPA.

  • Supply Chain Analyst

The Supply Chain Analyst is responsible for planning, analyzing, and controlling the process by which materials are used in manufacturing. The role ensures that all parts of the supply chain are functioning effectively, including production and distribution processes, logistics, and customer service. The analysts ensure that the supply chain is efficient and effective by monitoring inventory levels, costs, and quality. The average salary of a supply chain analyst is INR 7.55 LPA.

  • Operations Analyst

The Operations Analyst is responsible for monitoring the performance of a company’s financial systems, human resources and payroll, customer relations, and technology. They will also work with managers to help them analyze processes and improve them. The role requires attention to detail because it involves looking at data across multiple departments and ensuring they work as intended. The average salary for Operations Analysts is 8.3 LPA.

Want to know more job opportunities after completing an MBA in business analytics? Check out our detailed blog on career prospects after an MBA in business analytics for more information.

Tabular representation of Business Analytics job roles and salaries

Job rolesSalaries offered
Customer Service ManagerINR 13.3 LPA
Financial AdvisorINR 7.5 LPA
Marketing ManagerINR 21.4 LPA
Data AnalystINR 12 LPA
Business Development ManagerINR 15 LPA
Financial AnalystINR 12 LPA
Operation AnalystINR 8.3 LPA
Senior Quality Assurance AnalystINR 14.2 LPA
Supply Chain ManagerINR 13.1 LPA
Source: Ambition Box


Manipal Academy of Higher Education (MAHE), an Institute of Eminence, offers online MBA in Business Analytics for working professionals to provide the skills you need to succeed in today’s competitive market. From the ground up, our program focuses on real-world data science applications while allowing you to develop your unique skill set.

At Online Manipal, we’re all about helping students find their way through the maze of opportunities and challenges they face as they pursue their dreams. We want you to feel confident about what’s next for you—and that starts with knowing exactly where you’re headed.

Key takeaways:

  • An MBA in Business Analytics can make you a domain leader. The degree provides an understanding of business management, leadership, negotiation, strategic thinking, and networking and how to apply them to real-world problems.
  • Domain leaders are responsible for ensuring the team’s success by managing their time, delegating tasks, and ensuring they’re working towards their goals.
  • Domain leaders are also responsible for ensuring that their employees understand their responsibilities and roles within the organization.
  • Finally, domain leaders are responsible for coordinating with other departments within the company so that all employees know what needs to be done and when it needs to be done.

The dos and don’ts of job searching

Job searching is nothing but the pursuit of employment. It can feel like a daunting task as it requires a lot of time and effort to find the job that is best suited for you. There are certain things you should keep in mind while looking for a job to get a fruitful outcome. Whether you’re looking for your first job or want to advance your career, it is critical to know about certain dos and don’ts of job searching to ensure you find the right job for yourself. The article provides a compiled list of certain dos and don’ts of job searching and some crucial things you should consider while looking for a job.

Some of the crucial dos and don’ts of job searching 

Below are certain essential dos and don’ts of job searching that can help you land a job successfully:

Do: Have a professional online presence

Before you start your job search, it is important to set up a professional online presence on professional networking sites like LinkedIn and other job search portals. Be sure to have a complete LinkedIn profile highlighting your educational background, skills, strengths and experiences. It would help potential employers have a better idea about your skills and strengths.

DON’T: Focus solely on online applications

Although online applications are the most convenient way to look for employment, they can also be easily overlooked. So, do not focus solely on online job applications to find suitable employment opportunities. Instead, employ a variety of job-search strategies, such as networking, career fairs, job boards, and recruitment agencies.

DO: Expand your network

Networking is one of the most effective ways to find various job opportunities. Expand your network by reaching out to professional and personal contacts, attending career fairs, connecting with professionals from similar job roles of your preference and alumni networks. Networking can help you with your job search because you never know who might know of a job opportunity that is a right fit for you.

DON’T: Rely solely on networking opportunities

Although networking is an effective way of getting leads on job opportunities, do not solely rely on networking opportunities. Focus on implementing various job searching methods like using job portals, applying for jobs online, using social media, checking out job opportunities in newspapers and reaching out to recruitment agencies. Using various different methods would help you to find numerous job opportunities, and you will have a plethora of choices to choose the one that best suits your career goals and objectives.

DO: Customize your resume

It is important to customize and tailor your resume according to the job application. Make sure that your resume is unique and stands out by emphasizing the skills and experience that are most relevant to the job role you’re applying for. The cover letter should also be tailored accordingly to demonstrate why you are the best candidate for the role and how your skills and experience match the job description.

DON’T: Use a generic resume

Every job opportunity has a specific requirement, so using a generic resume will almost certainly result in your application being rejected. You should not use a generic resume and cover letter to apply for different employment opportunities because they would lack uniqueness and will be tossed aside. Always tailor your resume and cover letter according to the job opportunity you are applying for to make sure your application stands out.

DO: Prepare for interviews

It is important to prepare before appearing for interviews. Conduct thorough research of the company you are interviewing with and go through the job description carefully to understand the role better. Look at common interview questions and practice answering them confidently. You can also prepare a list of questions to ask the interviewer to demonstrate your interest in the company and the position.

DON’T: Show up unprepared for interviews

It is crucial that you do not show up unprepared for an interview, as it is a sure way to sabotage your chances of getting the job. Make sure that you prepare well and do your research on the company and the position, and practice answering common interview questions.

Important things to keep in mind while searching for a job

Below are a few essential things that you should be aware of while looking for a job:

Company values and history: When conducting a job search, it is important to compare your values to the company’s mission statement, core values, and business model to check if it aligns with your goals. Although it is not possible to predict the future, learning about a company’s history and values can provide valuable insight into its stability, core values, and culture and help you determine whether the job role is suited for you or not.

Responsibilities of the role: You need to have a clear understanding of the job responsibilities while looking for a job so that you can choose one that aligns with your skills, strengths and interests. Go through the job description carefully during the job search and understand the responsibilities of the role properly before applying for the role.

Salary packages and benefits: Check out and compare the salary packages and benefits offered by various companies for your preferred role during a job search. It will help you have a better idea of which organizations are providing the best salary packages and benefits. Look for benefits like health insurance, retirement saving plans, etc., before choosing a potential employer. Also, conduct thorough research on the salary range for your preferred job role to have a better idea about the market range and negotiate your salary accordingly.

Opportunities for advancement: While looking for a job it is important to check the opportunities for advancement that companies can offer. Jobs that offer opportunities for growth are especially important for individuals in the early stages of their careers as they can help them gain experience and exposure. If you are more advanced in your career, look for job opportunities that can help you to learn new transferable skills, advance to a senior position, or achieve larger career goals.

Work culture and environment: While looking for a job, it is absolutely crucial to have a clear idea of the work culture and environment to know if it is compatible with your working style and personality. Consider whether you would prefer to work in a small or large corporation. Check the company’s workspaces and connect with professionals from the company to have a better idea about the working environment and culture.


In conclusion, job searching can be a challenging process as it requires a lot of time and effort, but it is not impossible. Follow the dos and don’ts discussed in the article carefully to increase your chances of success. Keep in mind the important factors while looking for a job to find the job opportunity that is the perfect fit for you. Online Manipal is one of the ideal platforms that allows you to pursue UGC-entitled online degrees from prestigious institutes and universities like Manipal University Jaipur, Manipal Academy of Higher Education, and T.A. Pai Management institute. The degrees are UGC-entitled and have an industry-oriented curriculum. Online Manipal also makes students’ job search easier through placement assistance.

An MBA helps scale up hospital brand: Dr. Younus Ali

Many entrepreneurs are finding new ways to improve the delivery of healthcare services. With an aging population, there is an increased demand for new solutions to address healthcare needs. Healthcare entrepreneurs are also exploring innovative ways to use technology to reduce costs and improve the overall quality of patient care. By leveraging technology and creating new solutions, entrepreneurs in healthcare are helping drive change in the industry and making a positive impact on the lives of patients. 

Ayurveda is an ancient medical system in India. It relies on the natural approach to the mental and physical well-being of humans. The popularity of this traditional healthcare system is growing in India and abroad. People find Ayurveda for wellness and a healthy lifestyle.  Entrepreneurship in Ayurveda in India is also seeing an upswing, especially in Kerala and other metropolitan cities. 

We interviewed Dr. Younus Ali P, an Ayurveda doctor who owns a hospital in the temple town of Kadampuzha in North Kerala. In this interview, he explains how an MBA helps an entrepreneur in the Ayurveda industry. Read more below –  

Tells us about yourself – your background and education  

I’m from a middle-class family near Ayurveda city Kottakkal in Malappuram district of Kerala. I secured a Bachelor of Ayurvedic Medicine Surgery (BAMS) degree from ALN Rao Ayurvedic Medical College in 2011. Since then, I started practicing in various Ayurveda hospitals and clinics.  

What was your specialization? 

I specialized in Panchakarma, it is a distinctive therapy composed of preventive, curative, and restorative measures for a variety of illnesses. Besides treating patients, I’m also interested in medicine preparations and finding new combinations. 

Why did you start an entrepreneurial venture instead of just continuing practice in different hospitals/clinics?  

When I realized the demand for Ayurveda while working in different hospitals and clinics and saw the regular patient inflow, I felt it is better if I have my own venture. I chose to start my entrepreneurial journey because it gives me more freedom to do my work.  

Do you think you could do better if you have an MBA degree? Why?  

Yes, I definitely believe I could do better if I had an MBA degree. I’ve been considering getting one and when I can clear my current commitments, I’ll enroll in an MBA program. Because an MBA will be helpful for me to understand the business possibilities, trends, and market in depth. It will be useful for me to learn various techniques to strategically market my brand and contribute to its growth.  

You may also like to read how an MBA helps doctors.

How do you plan to pursue an MBA amid your busy schedule? 

I’ve been looking into different types of education and it’s tough for me to do on-campus classes. I stumbled upon online MBA programs, and it sounds like a much better fit for someone in my situation, since I can learn from my phone or tablet whenever I have time or on lean days. I can study from my clinic or on the go, and even travel for consultation during the period of the program. Plus, a lot of top universities are offering them, so it’s worth considering. I’m currently looking around and comparing different programs to find the best one for me. I will choose a program from a well-recognized university which suits my needs and fits my spending capacity. 

How will an MBA in Healthcare Management help you scale up your business enterprise?  

An MBA in healthcare management covers various aspects of healthcare and hospital management. Since I own a hospital, an MBA will be very helpful for me to scale up my business by implementing techniques taught in this program. For example, acquiring knowledge about operations management in hospitals will help us streamline the entire process in our hospitals. Every doctor who runs a clinic or hospital must be aware of the nuances of operations management, quality management, and newly emerging health informatics.  

What do you think about the future of Ayurveda treatment in Kerala and outside?  

The future of Ayurveda in Kerala and outside is bright. Since the government itself promote indigenous treatments under AYUSH Ministry, Ayurveda has a broad scope. Currently, we’re receiving people from foreign countries for treatment. In my acquaintances alone, several people are opening Ayurvedic treatment centers all around the world.  

Given the increasing lifestyle and contagious diseases, Ayurveda will be a better option for people’s wellness and improve their immunity. After all, a healthy society is the backbone of a nation’s growth.

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