Online BBA (Honors) in Marketing Management

Here are the highlights of Manipal Academy of Higher Education’s online BBA (Honors) degree – 

• UGC-entitled: The online BBA (Honors) program is recognized by the University Grants Commission (UGC).  

• Top Ranked University: According to NIRF, India’s premier institution ranking agency, MAHE is the 4th ranked institution under university category. It is also one of the few institutions in India with the status of “Institution of Eminence”. 

• NAAC A++ Accredited University: MAHE is a NAAC A++ accredited university, which guarantees the quality of education and the credibility of the institution. 

• Expert Faculty & Industry-Focused Curriculum: The course content is planned and taught by experts. Also, the curriculum is revised periodically to comply with industry standards. 

• 100% Online with Flexible Scheduling: High quality anytime and anywhere learning is ideal for working professionals or graduates who want to learn new skills without interrupting their career. 

• Career Assistance & Placement Support: Students can avail career services like resume-building, interview preparation, and job assistance.

Indian Students 

Educational Qualification 

• Candidates must have completed 10+2 education from a recognized national or state board institution or 10+3 diploma from a recognized national or state institute. 

• Learners with CGPA of 8 or above at the end of the 6th semester of the online BBA program can opt for BBA (Honors). 

Grades 

• Candidates must have at least 50% marks in aggregate in 10+2/ diploma. 

Like an on-campus BBA program, the online BBA (Hons) also is a three-year degree program consisting of six semesters. However, students can choose to complete the degree at their own pace in a maximum of 6 years.  

Learners with a CGPA of 8 or above at the end of the 6th semester of the online BBA program can opt for BBA (Honors) and take an additional one year to earn a BBA (Honors) degree. In that case, students can take up to 8 years to complete their degree. 

Here’s a guide to help you begin your online BBA (Honors) in Marketing Management degree at the Manipal Academy of Higher Education:  

Step 1: Fill in your basic, education, and work experience-related details and pay the application fee to register.  

Step 2: Pay the admission fee for the first semester/year or full program.  

Step 3: Upload supporting documents and submit your application.   

Step 4: The university will evaluate your documents to confirm your admission. 

 Learners with CGPA of 8 or above at the end of the 6th semester of the online BBA program can opt for BBA (Honors).

Yes. From the academic year 2022-23, it has been mandatory for all universities offering courses in online or distance learning modes to create ABC accounts for all their students as per the UGC regulation and the National Education Policy (NEP) 2020. 

Academic Bank of Credits (ABC) is a digital storehouse of the credits earned by students during their academic journey. It is a credit bank for students that allows them to accumulate, verify, transfer, and redeem their credit. This is an initiative from the Ministry of Education, Government of India to enable academic flexibility and students’ mobility across multiple Higher Education Institutes (HEIs).  The University Grants Commission (UGC) has mandated that every learner who is an Indian national need to submit the following details for creating their ABC account: 

• Roll number issued by the university 

• Aadhar number (12 digits) 

• Name (as mentioned in Aadhaar) 

• Gender 

• Date of Birth 

• Mobile number (linked to their Aadhaar) 

The university will reach out to enrolled students for details required to create their ABC accounts and will provide these details to the UGC. Once the ABC account is created, the credits earned by the learners in their term-end exam will get deposited into their respective ABC accounts which they can redeem within 7 years. Students can email helpdesk@manipalacademyonline.edu.in or call +91-9845 818 965 for any queries. 

Our Online BBA & BBA (Honors) fee for India. We have flexible payment options and no-cost EMI plans.   

For BBA  

India

Full fee INR 1,80,000 

INR 30,000 per semester  

EMI starting at INR 5,000 /month

For BBA (Honors) 

Learners with CGPA of 8 or above at the end of the 6th semester of the online BBA program can opt for BBA (Honors). 

India

Full fee INR 2,40,000 

INR 30,000 per semester  

EMI starting at INR 5,000 /month 

The BBA (Honors) in Marketing Management includes subjects like Social Media Marketing, Strategic Brand Management, Integrated Marketing Communications, Marketing Analytics, Sales and Marketing, Consumer Behavior, Sales and Distribution Management, Services Marketing, and Digital Marketing & E-Commerce, giving students a solid base in traditional as well as digital marketing strategies.