Retail management is the management of the day-to-day operations of retail outlets that involve the sale of goods and services to customers. It ensures that customers are satisfied with the services and goods they buy and that retail outlets are profitable and run smoothly.
As the Indian economy is growing, retail management has become one of the fastest-growing careers in the industry. There is no better place to invest your money than India’s retail market. In recent years, there has been an increase in the demand for trained professionals. Many reputable institutes offer MBA in Retail Management programmes to help professionals advance to management positions in the retail sector. The programme aims to nurture smart retail professionals of good calibre and capable of implementing the best practices worldwide with its MBA syllabus.
Retail management is a sub-discipline of management that deals with the management of the distribution and sale of products and services directly to consumers in specific points such as chain stores, shops, markets, and malls.
An MBA in retail management helps gain skills in managing or streamlining retail business operations. Retail management covers the entire supply chain, from when a product leaves the factory to when it reaches the customer. A retail management specialisation programme aims to mould a new generation of smart retail professionals who are well-versed in the best retail management practices worldwide. Services, accounting, marketing, and business analysis are all included in the Retail Management MBA.
Considering how urban consumers change their shopping habits, the course emphasises implementing cutting-edge management practices in the supply chain, sales promotion, customer service, and creating new products and marketing materials. It is a fairly new specialisation; however, graduates of this specialisation are in high demand due to the recent boom in the retail sector. A wide range of job opportunities is available in this dynamic sector.
Students can learn about the changing landscapes of the retail business. They will also understand the mental tools and frameworks they will need to anticipate and capitalise on future trends in the retail sector. The following MBA subjects are covered under the Retail Management curriculum:
MBA in retail management is a two-year postgraduate course with four semesters. Introduction to the fundamentals, core subjects, electives, and projects make up most of the MBA syllabus. In the first two semesters, MBA subjects cover the fundamentals of business management and the principles that underpin it, and learners will also need to complete the required core courses. Final-semester students have the option of completing internships or completing independent research projects.
Below are the semester-wise details about the concepts covered during the two-year MBA programme at Manipal University Jaipur.
The final two semesters cover the fundamentals and specialised topics in retail management. The Third and Fourth semester MBA syllabus for elective Retail Management is as follows:
Doing a project in your area of interest encourages you to keep learning and developing the skills needed to land a good job. You will be able to see the programme specialisation from a broader perspective. Some project/thesis ideas for gaining knowledge in the field of retail management are:
Retail management focuses on brick and mortar retailing, omnichannel retailing, and online retailing. Retail management has many sub-fields, including store management and commodities, sales markets and markets, market segments, diversification, advertising and campaigning, marketing research, and even e-commerce.
Enrolling in an MBA in retail management is one of the top career options for the following reasons:
Organisations in today’s business world are looking for the next generation of leaders who can propel them to success. The online MBA programme at Manipal University Jaipur on Online Manipal will help you strengthen your business acumen, develop leadership skills, and expand your professional network.
Students can benefit from Manipal University Jaipur’s placement assistant programmes. The vast network of professionals, academics, and alumni can assist students in building their professional network and preparing for interviews.
There is free access to paid courses on ‘Coursera’ for online MBA students at Manipal University Jaipur. Students can explore over 4500 cutting-edge courses from leading universities worldwide to upskill in the in-demand domains.
For students to be prepared for the industry, Manipal University Jaipur provides them with tools and resources. Additionally, it offers access to INR 50,000 worth professional certification courses, and lectures by industry leaders.
Some of the certification programmes are:
The Manipal University Jaipur is accredited by NAAC, WES, AICTE, and ICAS and recognised by the UGC. These certifications serve as evidence of the quality of their academic model, pedagogy, and curriculum, as well as a means for employers to verify the credentials of their graduates.
University Grants Commission (UGC) Regulations 2020 are used to design Manipal University Jaipur’s online degree programmes, which are recognised on the same level as on-campus programmes. Governments, corporations, and higher education institutions widely accept their online degrees for jobs and education.
An MBA in retail management as an elective course will produce retail management professionals with the necessary skill sets to deal with the ever-changing market. It will provide a much-needed boost to one’s career, both in income and the opportunity to enter the retail industry. Manipal University Jaipur is the place to go if you want to become a retail management expert and take your career to the next level.
Information related to companies and external organizations is based on secondary research or the opinion of individual authors and must not be interpreted as the official information shared by the concerned organization.
Additionally, information like fee, eligibility, scholarships, finance options etc. on offerings and programs listed on Online Manipal may change as per the discretion of respective universities so please refer to the respective program page for latest information. Any information provided in blogs is not binding and cannot be taken as final.
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InstitutionManipal University JaipurManipal Academy of Higher EducationT. A. Pai Management InstituteManipal Institute of Technology
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