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How B.Com graduates make an impact in the e-commerce field

Blog Date
February 16,

The global eCommerce industry has huge potential, and new products are being constantly launched online for sale on the internet and various websites. As per reports, eCommerce markets hit USD 5 trillion in 2021, and the industry is expected to flourish even more over the years to come. With such remarkable growth, pursuing a career in this field is a great way to thrive. And with the boom in digital innovations, more customers are increasingly shopping online.

The likes of Amazon and Swift Medical started from humble beginnings, and every successful eCommerce giant started by selling their own wares and taking advantage of affiliate marketing. B.Com graduates can bring unique perspectives into the field and help establish upcoming businesses online. Read on to learn more about how they can make an impact below.

Why are B.Com graduates more suitable for e-commerce jobs?

B.Com graduates have a good understanding of financial markets and in-depth knowledge of different industries, including how commerce, business, and trading systems work. Pursuing a Bachelor’s Degree in Commerce can open up a door of opportunities since a B.Com in ecommerce teaches students about business principles and eCommerce software, and gets them familiarized with various concepts in finance, marketing, and marketing, all of which are relevant to the industry.

Here are key reasons why B.Com skills are more suitable for e-commerce jobs:

  • In-depth Business Analytics Skills – Business analysts are critical to every company, and B.Com graduates can track data and give relevant advice in a way that generates profits. Financial modeling, forecasting, data visualizations, and generating reports for derived insights fall under the responsibilities of being a B.Com graduate.
  • Project Management – B.Com graduates can take on business projects from start to finish. They understand budgets, market trends, and how sales ecosystems operate. Accounting and taxation are two critical foundational skills taught in a commerce degree, and commerce graduates become well-versed in trade laws, copyright, auditing, and banking principles. All these skills translate to effective project management, and with good direction, they can provide faster implementations and reduce time to market.
  • Marketing and Communications – Aspirants become good at Human resource management by collaborating with others. B.Com graduates are good role models as team leaders and collaborators and don’t have trouble syncing with different departments. They can run various campaigns, test their effectiveness, and are skilled at building interpersonal relationships. Clients want marketers who can sell ideas and bring them to life, and B.Com graduates often have the expertise required to deliver that.

 Also read: Advantages of a B.Com Degree

Best e-commerce jobs for B.Com graduates

There is a wide range of job roles a B.Com student can apply for after graduating. Here is an extensive list along with B.Com salary expectations:

E-Commerce Operations Manager

E-commerce operations managers handle marketing, operations, financial management, and third-party fulfillment. They oversee day-to-day operations and work with a team of individuals, often coordinating with different business functions. The salary of an ecommerce operations manager can go up to INR 21.9 lacs or higher depending on the brand or with additional years of work experience.

E-Commerce Analyst

E-commerce analysts analyze business specifications and objectives and create documentation that maps out milestones and helps groups ensure that the company is on track and reaches its goals. The salary of an ecommerce analyst in India can go up to INR 9 lacs a year.

Product Manager

A product manager identifies customer requirements and incorporates new features into business elements to ensure they get satisfied. They take visions and turn them into a reality for the company. Setting strategies, product release dates, organizing product launches, feature releases, updates, and reporting on project progress are some of their many responsibilities. A product manager can earn up to a staggering INR 35 lacs per annum.

Inventory Manager

Inventory managers keep track of company stocks, analyze supplies, and evaluate shipments. An inventory manager can get as much as INR 9.1 lacs depending on the company or job experience.

Sales and Business Development Manager

These professionals are tasked with the company’s growth, planning and implementing new target market initiatives, and refining sales cycles. The average salary of a sales and business development manager in India is INR 7.5 lacs.

Digital Marketing Manager

A digital marketing manager builds the brand’s online presence and maintains customer relationships by engaging with users across various social media circles. Their duties include marketing research, social media campaign management, brand strategizing, content creation, and cross-promotions. A digital marketing manager can earn up to INR 9.1 lacs annually with more experience.

Logistics Coordinator

They play an essential role in getting the product from the company’s headquarters to the customers’ hands in a timely manner. A logistics coordinator can earn up to INR 4.2 lacs in India, and 

Supply Chain Manager

A supply chain manager is responsible for managing the company’s warehousing requirements. They are responsible for taking care of warehouse inventory, deliveries, reverse logistics, and building strong supplier relationships. The highest salary of a supply chain manager can go up to INR 25 lacs per year.

Also read: Top companies that hire B.Com graduates

Kickstart your career in the e-commerce industry with an online B.Com from MUJ

Manipal University Jaipur prepares students for a fast-evolving career in the field of eCommerce by equipping aspirants with the skills needed to succeed in the industry. The online Bachelor’s Degree in Commerce runs for up to 36 months and is a UGC-entitled degree from NAAC A+ university. Students get free access to exclusive Coursera content and learn at their own pace.

The digital platform, Online Manipal, is immersive and features an exclusive student portal where learners can directly connect with mentors and receive career guidance or counseling as well. MUJ’s online degree is widely recognized and accepted by higher education institutions, government organizations, and corporate firms as well.


Starting a career in the eCommerce industry can be highly rewarding, and getting a Bachelor’s Degree in Commerce online is the first step. If you’ve ever wanted to work with fast-changing environments and tie up with brands that impact the world, then this is your chance to realize those dreams today.


Information related to companies and external organizations is based on secondary research or the opinion of individual authors and must not be interpreted as the official information shared by the concerned organization.

Additionally, information like fee, eligibility, scholarships, finance options etc. on offerings and programs listed on Online Manipal may change as per the discretion of respective universities so please refer to the respective program page for latest information. Any information provided in blogs is not binding and cannot be taken as final.

  • TAGS
  • Commerce
  • Online BCOM

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