Dr Gunjan is presently working as an Associate Professor at the Centre for Distance and Online Education (Journalism and Mass Communication), Manipal University Jaipur. Dr Sharma has 15+ years of experience working in academics and industries. Her academic interest is in teaching Advertising, PR, Media Management, Media Research, and Mass Communication. She is involved in writing books, editing book chapters, and conducting online training programs. Dr. Gunjan has published many articles in renowned newspapers, research papers in National and International Journals, and presented papers at national and international conferences. She has published copyright (Model) on online advertising and Teaching Methodology.