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Dr. Bharti is presently working as Assistant Professor (Senior Scale) in the Directorate of Online Education (Business Management), Manipal University Jaipur, India. She has experience of working in academia and industries for more than 13 years. She has been involved in writing books, editing book chapters, and conduction of online training programs. She has authored a book on Learning Pedagogy in Higher Education (Mittal Publications, New Delhi) in 2022. Her academic interest is in teaching marketing, consumer behavior, human resource management, management process and organizational behaviour, advertising & sales, and courses related to human values. Dr. Bharti published research articles in reputed national and international journals in the different areas.