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Importance of Data Science & Analytics for managers

Data Science
Blog Date
April 11,

Managers can’t rely on intuition alone to make important decisions in today’s data-driven environment. They must rely on data to gain valuable business insights and make well-informed choices. Data science and analytics are useful here.

Using statistical analysis, machine learning, and data visualization, data science helps glean useful information from large amounts of raw data. Conversely, analytics is the study of data to draw conclusions and insights and make impactful decisions.

The value of data science and analytics to managers will increase in 2023. Experts in data science and analytics are projected to be in high demand as organizations increasingly rely on data to inform their decisions. Grand View Research predicts that by 2026, the worldwide market for data analytics will have expanded to USD 132.9 billion, representing a compound annual growth rate (CAGR) of 25.8% between 2021 and 2026.

This blog will discuss the importance of data science and analytics in 2023 and how managers may use smart techniques to expand their companies.

Why should managers acquire data science and analytics skills?

Big data trends for 2023 are changing exponentially, and managers across all sectors must develop expertise in data science and analytics for the following reasons:

  • Better decision-making 

Management can benefit from the insights provided by data science and analytics, allowing them to make more educated data-driven decisions. Without the ability to evaluate massive amounts of data, managers have a harder time spotting trends and patterns. This can improve their skills and judgment, from research and development to advertising.

  • Improved efficiency

Managers gain insight into low-performing parts of the business and can take corrective action based on the data analysis findings. This can aid process optimization, leading to monetary savings and enhanced output.

  • Competitive advantage 

Businesses that can use data science and analytics to their advantage have a leg up on the competition in numerous fields. Managers can anticipate changes and outperform rivals by letting predictive data inform their actions.

  • Better risk management 

Management can benefit from data science and analytics by better anticipating and responding to risks and opportunities. They can use this information to take preventative measures and seize opportunities, resulting in more effective risk management.

What are the key data and analytics skills every manager must possess?

Managers need specific abilities to use data and analytics in their decision-making. Every manager needs to have the following abilities when it comes to data and analytics:

  • Data analysis 

Managers who can effectively assess data are better equipped to make sound judgments. Working with data in various formats, including spreadsheets and databases, is essential.

  • Data visualization 

Managers need to communicate complicated data in a way that is easy to grasp, and data visualization is a key talent for doing just that. Managers must be able to construct comprehensible and succinct visuals that aid in communicating vital information using the latest data visualization tools for managers.

  • Business acumen 

An expert grasp of the business and industry is essential for managers to use data and analytics well. This involves familiarity with key performance indicators (KPIs) and how they relate to business targets.

  • Communication 

Managers dealing with data and analytics should prioritize developing and maintaining strong lines of communication. Both technical and non-technical stakeholders will benefit from their ability to communicate and collaborate with data scientists and other technical workers.

  • Problem-solving 

Managers need problem-solving skills, including using data and analytics to determine the best course of action. Skills in critical thinking, innovative problem solving, and the ability to see trends and patterns in data are all necessary here.

  • Project management 

Strong project management abilities are necessary for overseeing data science and analytics initiatives. Managers need skills in resource management, financial planning, and project planning and execution.

Learn more about must-have business analytics skills.

How can managers learn data science & analytics?

There are various ways for managers to acquire data science and analytics skills. Here are some options worth considering:

  • Online MBA in Data Science

The Online MBA in Data Science program at Manipal Academy of Higher Education (MAHE) focuses on the scientific and business sides of data science and analytics. Big data analytics, machine learning, data visualization, and warehousing are a few topics covered in the program. Students can also obtain experience in the real world by participating in meaningful projects.

  • Online MBA in Business Analytics

An online MBA in Business Analytics is also available from MAHE, with a focus on various areas such as data analysis, project management, leadership, and strategy. Data management and business intelligence, statistical analysis for business decisions, predictive modeling and forecasting, and digital marketing analytics are a few courses you can take as part of the curriculum. 

  • Online M.Sc in Data Science

MAHE’s online Master of Science in Data Science degree program gives students a solid grounding in all data science and analytics fields. Data mining and warehousing, big data analytics, machine learning, and data visualization and storytelling are just a few of the courses you can take as part of this curriculum. Students learn by doing, gaining practical experience with data science tools and technology.

  • M.Sc in Business Analytics 

The Master of Science in Business Analytics program at MAHE is renowned for its comprehensive coverage of data science and analytics from both a technical and business perspective. Classes on business analytics, data management, predictive modeling, marketing analytics, and consulting are all part of the curriculum. The program also emphasizes statistics and projects to fine-tune your understanding on business analytics.

  • Postgraduate Certificate Programs (PGCP):

Postgraduate Certificate Programs (PGCPs) in Business Analytics and Data Science & Machine Learning are available through MAHE and Manipal Institute of Technology (MIT). Short-term programs like these equip working adults with data science and analytics expertise. Data mining and warehousing, predictive modeling and forecasting, machine learning, and statistical analysis for business decisions are some topics covered in these programs.


In conclusion, data science and business analytics are must-haves  for managers in any field in 2023. Managers who can evaluate and interpret the vast amounts of data at their disposal will have a leg up on the competition. To keep up with the ever-changing corporate landscape, managers must acquire data science and analytics knowledge. Self-study, formal education, and experiential learning are all viable options for managers interested in developing these proficiencies. 

Professionals can develop their careers in data science and analytics by enrolling in a program from a reputed and renowned institution like the Manipal Academy of Higher Education (MAHE). Enroll now to learn online!

Key takeaways:

  • The blog delves into why data science and analytics are so important for executives in 2023 and how their use expands across sectors.
  • The blog details many important data and analytics skills every manager should have to make the most of data and obtain an edge in the marketplace.


Information related to companies and external organizations is based on secondary research or the opinion of individual authors and must not be interpreted as the official information shared by the concerned organization.

Additionally, information like fee, eligibility, scholarships, finance options etc. on offerings and programs listed on Online Manipal may change as per the discretion of respective universities so please refer to the respective program page for latest information. Any information provided in blogs is not binding and cannot be taken as final.

  • TAGS
  • Business Analytics
  • data science
  • Online MSC Business Analytics
  • Online MSC Data Science

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