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Exclusive Access :
coursera
course Course duration
36 months
6 Sem
calender Eligibility
50% in 10+2
calender Course fee
USD 2,250
USD 375 per semester
BBA (Honors):  4 Years
8 Sem
USD 3,000
Avail a 15% scholarship on the first semester fee for a limited period. Know More

Advance your career

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Rankings & Accreditations

Rank 4
Amongst India's Top 5 Universities in 2024
Amongst India's Top 5 Universities in 2024
Among India’s Few Universities Granted IOE Status
Among India’s Few Universities Granted IOE Status
Achieved Highest Accreditation Grade by NAAC
Achieved Highest Accreditation Grade by NAAC
AICTE Approved Programs
AICTE Approved Programs
UGC-entitled Online Degrees Equivalent to Campus Degree
UGC-entitled Online Degrees Equivalent to Campus Degree
Rank 35
Amongst South Asia’s Top 35 Universities (2025)
Amongst South Asia’s Top 35 Universities (2025)
Rank 175
Amongst Top Universities Under Young University Rankings (2024)
Amongst Top Universities Under Young University Rankings (2024)
Rank 43
Amongst World’s Top Universities for Quality Education (2025)
Amongst World’s Top Universities for Quality Education (2025)
Ranked 201-250
#201-250 in Asia University Rankings (2025)
#201-250 in Asia University Rankings (2025)
Rank 1
India’s Top Deemed Universities by ICARE - 2024
India’s Top Deemed Universities by ICARE - 2024
Rank 1
Top Private & Deemed Multidisciplinary University (2024)
Top Private & Deemed Multidisciplinary University (2024)
Rank 2
India’s Top Private Universities in 2022-23
India’s Top Private Universities in 2022-23
Rank 253
Amongst Best Global Universities in Asia
Amongst Best Global Universities in Asia
Degrees Evaluated by - World Education Services
Degrees Evaluated by - World Education Services
Degrees Evaluated by -International Credential Assessment Service of Canada
Degrees Evaluated by -International Credential Assessment Service of Canada
Degrees Evaluated by -International Qualifications Assessment Service
Degrees Evaluated by -International Qualifications Assessment Service

Program Benefits

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Unlock Higher Earning Potential

Get highly sought-after marketing skills that will enable you to differentiate yourself from other job seekers in a competitive market. Prepare yourself to take up fast-growing positions in digital marketing, brand management, and strategic communication in any industry.

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Build Future-Ready Marketing Skills

Gain experience in digital marketing, branding, consumer behavior, market research, and analytics. Find out how to develop and run influential campaigns by employing innovative marketing instruments and platforms.

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Deepen Your Domain Expertise

Dive into highly specialized fields like social media strategy, advertising, content marketing, and customer relationship management (CRM). Get familiar with case-based projects as well as real-world marketing situations.

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Explore Diverse Career Paths

Get access to different job opportunities in positions like marketing executive, brand strategist, digital marketing analyst, content specialist, and market research associate. Utilize your skills in various sectors such as FMCG, retail, e-commerce, media, and tech.

Get access to exclusive coursera benefits

Choose from 10,000+ courses & professional certifications from leading global universities while pursuing your degree.

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  • DomainBusiness Strategy
  • DomainLeadership and Management
  • DomainEconomics
  • DomainHuman Resources
  • DomainFinance
  • DomainPersonal Development
  • DomainLanguage Learning
  • DomainBusiness Essentials
  • DomainStrategic Management
  • DomainCost Accounting
  • DomainLeadership
  • DomainGeneral Statistics
  • DomainBusiness Communication
  • DomainComputer Programming
  • Domain Recruitment
  • DomainBusiness Writing
  • Course Curriculum

    Duration 36/48 months
    Hours 15-20 hours per week
    Semester 6/8 Sem
    Course Credit 120/160 Credits
    download-icon Download Brochure
    Semester 1

    Principles of Management

    Business Communication

    Accounting for Managers

    Statistics for Managers

    Managerial Economics

    Semester 2

    Managing People and Organisation

    Marketing Management

    Cost and Management Accounting

    Analytics using Computer Applications

    Environmental Studies

    Media Literacy and Critical Thinking

    Semester 3

    Operations Management

    Corporate Finance

    Research Methods in Management

    Business Law

    Health and Wellness

    Open Elective (Coursera/Swayam)

    Semester 4

    Entrepreneurship and Startup Ecosystem

    Enterprise Resource Planning

    Design Thinking and Innovation

    Emerging Technologies and Applications

    Strategic Management

    Logistics and Supply Chain
    Management

    Semester 5

    Core Subjects

    Project Management

    Business Taxation

    Specialization:

    HRM in Healthcare

    Basic Concepts of Public Health

    Healthcare Leadership and Ethics

    Econometrics

    Analytics for Business

    Database Management System

    Sales and Marketing

    Consumer Behavior

    Sales and Distribution Management

    Financial Analytics

    International Financial Management

    Security Analysis & Portfolio Management

    Human Resource Practices

    Labour Legislation

    Interpersonal Skills and Leadership Excellence

    Semester 6

    Core Subjects

    Corporate Governance and Business Ethics

    International Business Management

    Major Project

    Specialization:

    Introduction to Healthcare Insurance

    Healthcare Marketing and CRM

    Visual Analytics

    Optimization and Quality Control Techniques

    Services Marketing

    Digital Marketing and E Commerce

    Financial Derivatives

    Fin Tech: Emerging Technologies in Finance

    Global Human Resource Management

    Performance Management

    Semester 7

    Core Subjects

    Behavioral Economics and Decision Making

    Business Analysis

    Sustainable Business Models and Circular Economy

    Specialization:

    Health Information Systems

    Healthcare Supply Chain and Material Management

    Programming for Analytics

    Marketing Analytics

    Social Media Marketing

    Strategic Brand Management

    Cybersecurity in Finance

    Financial Modelling using R and Python

    Human Resource Development

    Training and Development

    Semester 8

    Core Subjects

    Artificial Intelligence

    Cultural Intelligence and Diversity in Organizations

    Dissertation /Capstone

    Specialization:

    Quality Assurance in Hospital

    Healthcare Operations Management

    Financial Analytics

    Basics of HR Analytics

    Integrated Marketing Communications

    Marketing Analytics

    Blockchain Technology

    Financial Web Technologies

    Career Management & Professional Development

    Basics of HR Analytics

    Potential career options

    Job Profiles
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    E-commerce Management
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    Brand Management
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    Social Media Management
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    Marketing Analysis
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    Content Marketing
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    Advertising
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    Public Relations
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    Product Marketing Management
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    Market Research Analysis
    Industries
    FMCG
    FMCG
    E-commerce & Retail
    E-commerce & Retail
    Media & Advertising
    Media & Advertising
    Information Technology
    Information Technology
    Hospitality & Tourism
    Hospitality & Tourism
    Banking and Financial Services
    Banking and Financial Services
    Healthcare & Pharmaceuticals
    Healthcare & Pharmaceuticals
    Real Estate
    Real Estate
    Education & EdTech
    Education & EdTech

    Placement Assistance

    Know More
    Degree from top ranked Manipal universities
    Resume Building
    Create impactful resumes with the help of our advanced placement portal and increase your chances of securing interviews for job roles.
    Exclusive Coursera access
    Industry-Readiness Sessions
    Familiarize yourself with industry trends, organizational expectations, and recruiter behaviour. Get equipped with the relevant skills and become job ready.
    Scholarships up to 30%
    Alumni Interactions
    Interact with alumni to gain valuable industry insights and receive career guidance both during and after the program.
    Easy financing options
    Placement Drives
    Connect with top recruiters and explore job opportunities through virtual platforms as well as Launchpad – a hybrid career fair.
    Manipal alumni status
    Interview Preparation
    Ace interviews by acquiring valuable skills, accessing interviews tips and practicing through mock interviews.
    Weekly webinars with industry leaders
    Employability Skill Assessment
    Identify your strengths and weaknesses through skill assessment and build competencies to improve your employability quotient .
    job opportunities created every year
    1000+ job opportunities created every year
    Make your job search easier and faster by accessing a large pool of job opportunities and applying to jobs that match your qualification, interests, and skillsets.

    global

    Globally recognized

    Graduate with UGC-entitled and internationally accepted online degrees.

    global

    At par with on-campus degrees

    Gain the same academic rigor, recognition, and career advantages of an on-campus degree—all while enjoying the flexibility of online learning.

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    Certificate Image
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    Course fee

    Full course fee (Six semesters)

    USD 2,250

    Inclusive of all taxes

    BBA Honors full course fee (Eight semesters)

    USD 3,000

    Each semester fee

    USD 375

    Inclusive of all taxes

    note
    Note for online payments

    Easy financing options & scholarships

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    Avail easy financing options
    We offer easy financing options to help you fund your education, so that cost does not become a barrier for you.
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    Manipal scholarship scheme
    Exclusive scholarships designed for defense personnel, meritorious students, differently-abled people, MAHE alumni, and alumni of degree colleges under Academy of General Education (AGE).
    Learn More note

    Who can apply

    Educational Qualification

    Educational Qualification

    Candidates must have completed 10+2/ intermediate/ senior secondary education from a recognized board, or an equivalent qualification as recognized by the Association of Indian Universities, in any discipline.

    Grades

    Grades

    Candidates must have at least 50% marks in aggregate in 10+2.

    Educational qualification

    Educational qualification

    Candidates must have completed 10+2/ intermediate/ senior secondary education from a recognized board, or an equivalent qualification as recognized by the Association of Indian Universities, in any discipline.

     

    Candidates who have completed 10+2 education or graduate level education outside India must produce a certificate of equivalence issued by the Association of Indian Universities.

    Grades

    Grades

    Candidates must have at least 50% marks in aggregate in 10+2.

    Meet your expert faculty

    Dr. Rajasekharan Pillai
    Dr. Rajasekharan Pillai

    Dr. Rajasekharan PillaiProfessor

    Dr. Rajasekharan Pillai
    Dr. Pillai teaches MBA students and supervises Ph.D. scholars. He also serves as a member of University Research Protocol Committee in Management and Social Sciences.
    Dr. Everil Jacklin Fernandes
    Dr. Everil Jacklin Fernandes

    Dr. Everil Jacklin FernandesAssistant Professor

    Dr. Everil Jacklin Fernandes
    Dr. Everil Jacklin is an Assistant Professor in the Department of Commerce. She mentors students with projects.
    Dr. Raveendra Rao
    Dr. Raveendra Rao

    Dr. Raveendra RaoAssociate Professor

    Dr. Raveendra Rao
    Dr. Raveendra Rao K teaches MBA students and guides projects for MBA, MHA and M.Pharm. He is also involved in curriculum revision for the Marketing Management and Quality Management courses. He is an Internal Auditor for ISO 9001:2000 and ISO 14001:2004 standards, and is also the Nodal officer for NAAC accreditation.
    Dr. KP Nandan Prabhu
    Dr. KP Nandan Prabhu

    Dr. KP Nandan PrabhuAssociate Professsor

    Dr. KP Nandan Prabhu
    Dr. KP Nandan Prabhu is an Associate Professor and Coordinator for various programs and events. He has over 28 years of work experience in management education and taught more than 15 subjects over a span of 27 years in the area of accounting, finance, and organizational behavior.
    Dr. Varun Kumar
    Dr. Varun Kumar

    Dr. Varun KumarAssistant Professor - Selection Grade

    Dr. Varun Kumar
    Dr. Varun Kumar S G is an Assistant Professor (Selection Grade) at Manipal Institute of Management and currently handles Business Statistics course across three MBA programs. He is the coordinator for the Centre for Regional Development, and VSO-MIM, Manipal Academy of Higher Education.
    Mr. Abhishek S. Rao
    Mr. Abhishek S. Rao

    Mr. Abhishek S. RaoAssistant Professor - Senior Scale

    Mr. Abhishek S. Rao
    Mr. Abhishek S. Rao, Assistant Professor–Senior Scale, has introduced two new courses: BBA Logistics & Supply Chain and M.Com Logistics & Supply Chain. He is the Coordinator for Centre for Supply Chain Education and Research, Program Coordinator for Confederation of Indian Industry programs and Block Warden for the Department of Commerce.

    Admission process

    1

    Application

    Fill in your basic, education & work experience-related details and pay the application fee to register.

    2

    Fee payment

    Pay the admission fee for the first semester/year or full program.

    3

    Document upload

    Upload supporting documents & submit your application.

    4

    University approval

    The university will evaluate your documents to confirm your admission.

    Degree at a glance

    Duration Course Duration

    36 months 6 Sem

    EMI Total Fee

    USD 2,250 *

    Admission date Last Admission Date

    30th July 2025

    Seats Seats Filled

    82% Filled

    Fee Fee

    USD 375   per semester

    Coursera Exclusive Access

    Coursera

    Frequently asked questions

    What is the eligibility for BBA (Honors)?

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    NRI & Foreign Students 

    Educational Qualification 

    • Candidates must have completed 10+2/ intermediate/ senior secondary education from a recognized board, or an equivalent qualification as recognized by the Association of Indian Universities, in any discipline. 
    • Learners with CGPA of 8 or above at the end of the 6th semester of the online BBA program can opt for BBA (Honors). 
    • Candidates who have completed 10+2 education or graduate level education outside India must produce a certificate of equivalence issued by the Association of Indian Universities. 

    Grades 

    • Candidates must have at least 50% marks in aggregate in 10+2 / diploma. 

    Is it mandatory for all online students to have an Academic Bank of Credits (ABC) account?

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    Yes. From the academic year 2022-23, it has been mandatory for all universities offering courses in online or distance learning modes to create ABC accounts for all their students as per the UGC regulation and the National Education Policy (NEP) 2020. 

    Academic Bank of Credits (ABC) is a digital storehouse of the credits earned by students during their academic journey. It is a credit bank for students that allows them to accumulate, verify, transfer, and redeem their credit. This is an initiative from the Ministry of Education, Government of India to enable academic flexibility and students’ mobility across multiple Higher Education Institutes (HEIs).  The University Grants Commission (UGC) has mandated that every learner who is an Indian national need to submit the following details for creating their ABC account: 

    • Roll number issued by the university 
    • Aadhar number (12 digits) 
    • Name (as mentioned in Aadhaar) 
    • Gender 
    • Date of Birth 
    • Mobile number (linked to their Aadhaar) 

    The university will reach out to enrolled students for details required to create their ABC accounts and will provide these details to the UGC. Once the ABC account is created, the credits earned by the learners in their term-end exam will get deposited into their respective ABC accounts which they can redeem within 7 years. Students can email helpdesk@manipalacademyonline.edu.in or call +91-9845 818 965 for any queries. 

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